Complementary HealthLogo Design Contest

Logo Design Contest
Contests / Complementary Health

Complementary Health has selected their winning logo design.

For $375 they received 59 designs from 14 different designers from around the world.

Logo Design Brief

Client
Australia
Slogan
Understanding Wellness
What We Do
Naturopath providing alternative, holistic, healthcare to the community
Industry
Medical
Color Preferences
Greens, blues, crimsons or combination of colours to convey vitalism and healing. Ideally, logo would also be translatable to greyscale/black & white for publication in certain media (e.g. print-based newsletters)
Potentially on white/transparent backgrounds to promote professionalism and to allow it to fit more organically onto publishing media
Our Ideas & Additional Information
We've used Echinacea flowers (cone flowers) in most of our advertising - see attached low-res business card. But that doesn't need to be a constraint.

Mortar and pestle is also associated with herbal medicine, which is one of our treatment modalities
Themes
Necessity
Refined
Secure

Entries

Order by
Ranking
Entry Number
1st
2nd

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8th

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10th
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Discussion

 
Client
First time running a competition for logos, and we like what we're seeing. the fonts used for numbers 10, 4, 2 and 3 appeal the most to date. Definitely like the differentiation of colour between the two words, and especially where the colour of the word 'health' ties into colour of the imagery

Feel free to consider super-imposing text over the image, and don't feel limited to the use of flowers/mortars as imagery (although they definitely appeal, experienced designers such as yourselves may have ideas that may open up our thinking).
13 years ago
 
Client
#18 - quite like the side-by-side with image and text, and the way you've broken the text up.
13 years ago
 
Client
Thanks for submissions to date. We'll review our rankings shortly. For those in the next round, we will probably ask for a submission modification to incorporate the words 'Bacchus Marsh' (the full business name is Bacchus Marsh Complementary Health) - that text would be at around the same size and font style as for the 'understanding wellness' text. Our business plan sees development of our brand in other areas/towns in the longer term, so the focus remains on the logo graphic and the 'Complementary Health | Understanding Wellness' elements of the logo - we would then just adjust the locality name to suit any location-specific advertising, and fall back on the existing logo submitted to date to reflect our broader brand.

We will also ask those into the next round to confirm the font style they have used in their submission (as again, we may want to extend/update the logo to reflect locality)
13 years ago
 
Client
Thanks to everyone that submitted entries. For the top 5 entries, please update your submissions as follows:

Please add 'Bacchus Marsh' as a top line of text in your entries.

'Bacchus Marsh' should be in the same font size, style and colour as the 'Understanding Wellness' text - i.e. the focus should remain on the 'Complementary Health' text. Don't change the size/style/font/colour of the 'Complementary Health' text in any of the submissions.

Thanks
13 years ago
 
Client
Thanks - Indigo, can we see #48 and #49 with the 'Complementary Health' text using the same font style as for #35?
13 years ago
 
Client
#45 - can we see Bacchus Marsh included as per my earlier post? Thanks
13 years ago
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