Clarus Logo Design Contest

Clarus has selected their winning logo design.

For $300 they received 162 designs from 42 different designers from around the world.
Contest
Logo Design Brief
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jr_aylmer
Canada

What We Do

Commercial Janitorial services, with eco-friendly service and products.

Industry

Service Industries

Top Three Things to Communicate

#1 - Eco-freindly
#2 - Dependable
#3 - Efficient

Our Target Audience:

Property mangers, office managers, business owners.

Color Preferences

Green - Fertility, Wealth, Healing, Success, Growth

Themes

Colorful
Necessity
Bright
Economical
Modern
Refined
Elegant
Secure

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

jr_aylmer
Canada
Please provide editable text in Illustrator CS3 (or below) for tweaking.

Thanks
13 years ago
husk
United Kingdom
In order to have editable text, you will also need to have any fonts used in your designs available on your system. In most cases this will involve an additional purchase of a license to use that font - it's for that reason that fonts are converted to outlines before final files are uploaded. I would recommend making sure that your logo is perfect rather than tweaking it yourself afterwards. Hope that helps!.
13 years ago
NancyCarterDesign
United States
While LT insists that fonts are outlined, you can request that the winning designer send you alternate file types by email. Husk is right about licences, but that usually is not a big problem.

Here are some hints for getting the most out of your contest:

~~ Rank designs daily -- this will encourage more participation.
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monitary means of showing apprecaition for designers hard work.
~~ Designers earn points for ranked designs. We like to earn points.

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

13 years ago
jr_aylmer
Canada
The Green is very obvious, but can we see some ideas about transparency, bright. Want to see more ideas including blue for water and air.
13 years ago
jr_aylmer
Canada
The concept should be bold enough, that if it was on a fleet of vans, it would instantly be recognizable.
13 years ago
jr_aylmer
Canada
Excellent work by all the participants. I still need to do some re-ranking.

I will choose a winner very soon!

Thank you all.

Regards
Yani
13 years ago