CHOICELogo Design Contest

Logo Design Contest
Contests / CHOICE

CHOICE has selected their winning logo design.

For $400 they received 210 designs from 25 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Savings & Investments
What We Do
Delivering the Next Generation of Savings & Investment Products
Industry
Financial
Color Preferences
Our sister company (www.ideonfs.com) uses the following colors in its logo and graphical design. We share them as a reference point and a starting point for designers to use. Ideally we can find a distinct logo that is also "complimentary" to the existing Ideon logo -- but not strictly tied to it. Here are the color RGB values:
• Blue: 185 224 247
• Green: 122 193 67
• Black: 35 31 32
• Orange: 255 221 179
• Grey: 220 221 222
Our Ideas & Additional Information
www.ideonfs.com
We like the idea of the logo containing three elements: original graphical mark, the word 'choice', and the subtitle 'savings & investments' (we are not recommending small caps or not -- just the words -- designers should figure out how to design most attractive type)
Themes
Secure
Masculine
Simple
Modern
Refined

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Discussion

 
Client
Designers looking good. Also please consider designs using the blue in the Ideon logo. See www.ideonfs.com for logo example
13 years ago
 
Client
Designers, Thank you for all your great work. We will continue to refine our ranking and provide individual feedback on specific designs. Please note I have just attached a powerpoint that provides some color and graphical guidelines for our sister company, Ideon. As a reminder -- these are not "hard requests" but are simply provided to you as a reference point - as we are interested in our final logo to be more or less "complementary" to the Ideon colors/identity. Keep up the good work!
13 years ago
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