Chapter2 Thrift BoutiqueLogo Design Contest

Logo Design Contest
Contests / Chapter2 Thrift Boutique

Chapter2 Thrift Boutique has selected their winning logo design.

For $275 they received 80 designs from 9 different designers from around the world.
1st
#80

Withdrawn

5th
#42

Withdrawn

New
#26

Withdrawn

New
#75

Withdrawn

New
#8

Withdrawn

Prefers others.
#79

Withdrawn

Prefers others.
#78

Withdrawn

Prefers others.
#74

Withdrawn

Prefers others.
#70

Withdrawn

Prefers others.
#69

Withdrawn

Prefers others.
#41

Withdrawn

Prefers others.
#37

Withdrawn

Prefers others.
#29

Withdrawn

Prefers others.
#28

Withdrawn

Prefers others.
#27

Withdrawn

Prefers others.
#25

Withdrawn

Prefers others.
#14

Withdrawn

Prefers others.
#11

Withdrawn

Prefers others.
#10

Withdrawn

Prefers others.
#9

Withdrawn

Prefers others.
#7

Discussion

 
Logo Designer
Hi, this is my proposal/design for you. I hope it will fits with your thoughts/vision. I would appreciate a feedback. Thank you. Regards, madeleine
10 years ago
 
Thank you for your work! Love that you integrated our current color scheme into the design. Feels like the art and text go together nicely. FYI if you can change the 3 to a 2, thanks. [We have decided to go with Chapter 2 instead of 3...we already have a Chapter2 and we're going to continue that name at both stores.]

At this time I don't have any recommendations. Thanks for your work...it's exciting for us to see our ideas in design!
10 years ago
 
Logo Designer
Thank you for your feedback. I'm glad you liked my proposal for you. I'll revise the design. Regards, Madeleine
10 years ago
 
Madeleine, Just looking at the image in a smaller format...the text "thrift boutique" gets lost. Can you strengthen the weight. OR we also use #74CDC2 as a darker deal if that helps.

THANK YOU!
10 years ago
 
Logo Designer
...your wish is my command :) Sure, no worries, I will...
10 years ago
 
Logo Designer
Me again... I created few versions of the design and I used purple color few one of them. Wishing you a great day, Madeleine
10 years ago
 
Logo Designer
#14 - I integrated my design into your own logo - for different events or marketing purpose :) You know, regarding graphic design, only the sky is the limit for imagination.
10 years ago
 
Thank you for all your work Madeleine! I really appreciate it. I like the house roof on #14. Nice touch!

On Entry #8, would you make some adjustments please?

Remove "Clothing with a Cause"
Make the Dress and Shoe Purple, but the Handbag Red.
Change the color of "Chapter" to Teal, but leave the "2" red and leave NO space in between Chapter2.

I'm feeling like it's a little busy for our "simple" look and I'd like to see what it would look like simplified.

Thank you so much Madeleine.
10 years ago
 
Logo Designer
Hi, here you are the design revised:
#26 - is actually #8 with the revisions suggested by you.
#25 - I made a more simple version without the arow around the image - I put it smaller and around the red 2.

Wishing you a great day,
Madeleine
10 years ago
 
Logo Designer
#27 and #28 are even more simple :)
10 years ago
 
thank you for your work. It's inspiring.

We really like Entry #29. It's very inline with the simplicity of our current image.

Also thinking on #25, #26, & #28. Thank you so very much.

10 years ago
 
Logo Designer
you are very welcome.
10 years ago
 
Logo Designer
Hi, I made a new version (#37) having purple color incorporated. Regards, Madeleine
10 years ago
 
Madeleine,

On Entry #29, would you make "Chapter" all lower-case and leave the 2 the current size? We'd like to see how that looks.

Thank you again! You do very nice work!
10 years ago
 
Logo Designer
ok, no problem
10 years ago
 
Logo Designer
Hi again... here you are low cases for "chapter", as you ask for:
#42 has bold text and #41 has regular text. Thoughts?
Wishing you a lovely Sunday,
Madeleine
10 years ago
 
Madeleine,

Really liking your design #42! The break in the heart seems distracting to my eye. What can you do to change that? The "2" can be taller than the "chapter" if needed. That's how we've used it for the last 4 years when it was only a text logo.

Thanks!
10 years ago
 
Logo Designer
Hi, I don't understand your comments (maybe you figure out english is not my first language and I'm sorry, but sometimes I dont understand...). What break do you want to accentuate! Let me explain to you: the "2" encapsulated into heart has a specific purpose (my vision about this): that small part of the heart at the bottom is actually a little arrow that pointed to the "thrift boutique". I don't know what fo you want to say by 'The "2" can be taller than the "chapter" if needed' because if I'll make the 2 bigger, then I'll need to make the heart bigger too and then the entire logo will be off- balance. Like it is right now it's perfect balanced, the 2 is very easy to recognize and the heart has tw meanings (first - to relate the current logo design with your main logo and second - to point/show to the thrift store/boutique like an arrow). Oh, god, I hope you'll understand my awful english and therefore my explanation of my vision. Regards, Madeleine
10 years ago
 
Logo Designer
Hi again, I made 2 new versions of the design with bigger "2" and smaller heart this time. Regards, Madeleine
10 years ago
 
Madeleine, Thank you for your work! You're English is excellent and you do a great job interpreting my requests!

I like what you've done with #69. We have a committee judging the designs now and they have some opinions about #69. The Hanger and the Black Box feel "heavy" to the eye and some feedback has been that the black box makes the text hard to read when we go small (like for a Facebook profile picture.) Can we go lighter or make a change there.

Just remember to keep the look simple and clean. Those seem to be the 2 key words our committee uses.

Thank you !
10 years ago
 
Logo Designer
Oh, you know... I'm designing since dinosaurs times and definitely nothing is "heavy" there and also from my experience I know that where are many people involved, there will be many opinions :) I don't know what could I do to remove that heavyness because I don't see it. Anyway, tomorrow I'll took of that hanger and the black box (one version of what I'll submit) but all the "catchy" factor. And I'll try (in another version) to use a lighter teal for "thrift boutique"... And we'll see what will be... Wishing you a lively evening, Madeleine
10 years ago
 
Logo Designer
I really don't submit any revision anymore because there are other designer on 1st place. Regards, Madeleine
10 years ago
 
Logo Designer
Well, it seems you/your committee don't like my design anymore. No problem with that. Afterall is you decision. Anyway, if you want to keep updated with my work or just for fun you can anytime visit my page (you can find it on my profile). Wishing you all the best, Madeleine
10 years ago
 
Madeleine,

Not sure why you would have withdrawn all your art. You forgot one though. I assume you withdrawal to protect your ratings? That's a shame.

We were seriously considering your design.
10 years ago
 
Logo Designer
No... I really thought you don't want to considered :).
10 years ago
 
Logo Designer
Here you go...
10 years ago
 
HI MADELEINE!!!!!

It's been a crazy day with the committee's input here. But we've come up with a final 3. We are going to ask our customers to vote on our TOP 3 choices and your ENTRY #25 is one of them. We'd like to ask you to make 3 simple adjustments...

Would you:
1) Remove the Red Purse
2) Remove the Purple Shoe
3) Give her a small Red Shopping bag (where the shoe was)

I think that's it! Half of the Committee really likes this design the best.

Thanks for not pulling your designs Madeleine!
10 years ago
 
Logo Designer
Hi, this was a funny contest afterall.... with all these changes. Well, here you are a red shopping bag and 2 versions of the design: one with capslock for "Chapter" and another one with lower cases for the same text. I hope also the other half of you committee will like my design and your customers too.
Wishing you a great weekend,
Madeleine
10 years ago
 
Thank you Madeleine. Sometimes my people ARE funny! I've very grateful for your accommodations.
10 years ago
 
Logo Designer
You are very welcome :)
10 years ago
 
MADELEINE! Your design #75 is winning our customer survey! Before the contest ends:

1) can you just shorten the purple dress a little bit?
2) can you add "clothing for a cause" under "thrift boutique" ?

Thanks Madeleine! I'm glad you added your logos back in! Our customers like #75 the best by far.
10 years ago
 
Here's a link to our contest...you can vote for yours if you'd like! haha

http://www.chapter2thriftstores.com/
10 years ago
 
Logo Designer
Hi, first of all thank you for keeping me posted with the result of your survey :) and I'm very happy your clients liked my artwork. Is not neet for me to vote, because of course I like mine best (thanks for providing the link), but you are very funny :)
Back to the contest, here you are #78 having the shorten dress and the tagline added, as you required. I'm glad too I added my drafts back in.

Wishing you a great day,
Madeleine
10 years ago
 
Madeleine,

Last thing I think! Many of our customers are commenting that the silhouette of the woman is too thin. Skinny women is a very controversial topic in the United States these days.

Do you have a more "shapely" woman that is still fit? Or can you just add a little to her waist, so she's not so thin?
10 years ago
 
We certainly don't want her to be fat though! Just a size or 2 larger.

Thank you!
10 years ago
 
Logo Designer
Hi, I redraw the silhouette and made her curvier:
#79 - 1 size larger
#80 - 2 size larger.
Wishing you a lovely day,
Madeleine
10 years ago
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