Chalk & BoardLogo Design Contest

Logo Design Contest
Contests / Chalk & Board

Chalk & Board has selected their winning logo design.

For $475 they received 273 designs from 28 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
The Smarter Way To Get Your CFA® Charter
What We Do
Our company provides exam preparation courses for finance professionals who are taking the three Chartered Financial Analyst (CFA) level exams required for a CFA designation.
Industry
Education
Color Preferences
Logo design - no restrictions go crazy!! colors and design

Check out website www.chalkandboard.org to see the current logo color scheme (new website is under construction and will use your new logo design). The colors used in the current logo are black (or dark grey), white, and blue (hex code #0091c4). Ignore the brown shade used in the word "Chalk" in the logo. Your logo design work can use color variants as your design requires.
Our Ideas & Additional Information
Logo design - no restrictions go crazy!! colors and design

While we received a solid number of logo submissions, many of the logo designs appear to be inspired by our existing logo which is something we didn't want. In our profile's "Ideas and Additional Information" section, we specifically indicated that the current logo should not be used as a starting point for the new logo but rather that designers should entertain an entirely new, original design. A number of the design submissions appear to be aimed more at educational institutions like high schools. While we are an educational organization, our clients are sophisticated finance professionals studying for their Chartered Financial Analyst designation so the "school" design approach isn't really applicable here.


We're looking for creativity and originality. Don't use the current website logo as a starting point as we'd like to go in a completely new design direction. Check out the attached logo mock ups for one concept (but feel free to do something else as well).

UPDATE TO IDEAS: Keep in mind we want a part of this logo to be a fit for social media profiles. THANK YOU!

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Discussion

 
Don't feel constraint by current logo. Feel free to create
4 years ago
 
THE SMARTER WAY TO GET YOUR CFA® CHARTER

The tagline needs to be the above
4 years ago
 
Logo Designer
Hello John

Regarding the use of the Registered Trademark symbol. we are not permitted to use the symbol even though it's attached to a reference company.

Though we can use a placeholder. however exception are considered please take a moment to contact support for clarification.

Best Regards
Scott

REF: https://logotournament.com/help/designer/133
4 years ago
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