BWMA - Biweekly Mortgage AssociationLogo Design Contest

Logo Design Contest
Contests / BWMA - Biweekly Mortgage Association

BWMA - Biweekly Mortgage Association has selected their winning logo design.

For $350 they received 320 designs from 18 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We provide borrowers with equity acceleration payment programs for most any type of loan, particularly homeowners who want to shorten the terms of their mortgage while reducing their effective interest rate and saving thousands of dollars.
Industry
Financial
Color Preferences
Any colors the artist wants to use could work as long as it keeps with the image of a STRONG, RELIABLE AND SAFE FINANCIAL INSTITUTION. Some red and black is all right but not too much. No pastels. No yellow or purple or orange. Red, white and blue for American values could work too.
Our Ideas & Additional Information
The letters "BWMA" have been associated with us for a long time, and so should be used within the logo in some manner.
For more ideas about what we want, check out these companies for good examples of logos representing our industry: Prudential Insurance ("Solid as a Rock") or Hartford Financial Services or Allstate Insurance ("You're in good hands").
Some other descriptions about our company which could be used are. FAST PAY, ELECTRONIC MONEY, CALENDAR (as in planning for future goals), GOAL ATTAINMENT, AUTOMATED CRUISE CONTROL, and GOOD HABITS. (Also, we have dropped the "bifurcated" idea from earlier ideas.)
Themes
Secure
Necessity

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Discussion

 
Client
Thank you for all efforts.
15 years ago
 
Client
Thank you for all efforts.
15 years ago
 
Client
Thank you for all efforts.
15 years ago
 
Client
Thank you for all efforts.
15 years ago
 
Client
Thank you for all efforts.
15 years ago
 
Logo Designer
I will quote one very helpful for you post:

How to Rank and Thank Designers: When it comes time for final rankings, designers appreciate when you choose the top three CONCEPTS (as opposed to variations of the same design) for the gold, silver and bronze awards. If you want to rank two different concepts by the same designer in the top three, that's fine.
Also, rank as many entries as possible, because designers get points added to their overall site standing for each blue ribbon they get.

This is how points are distributed:

1st place - 50 points
2nd place - 20 points
3rd place - 10 points
4-6th place - 5 points
7-10 place - 3 points

After that, each ranked entry gets one point for the designer. Nobody will be insulted by being ranked last, the points are still good! So if you pull some entries out of the "Not Interested" group and give them a rank, the designer gets some benefit from entering your contest.

Hope that's helpful, lots of contest holders don't realize this and most are glad to know. It's a good way to thank designers who don't win the contest prize, but who worked very hard to offer you lots of options to choose from for a great logo.

Thank you very much in advance,
magnita
15 years ago
 
Client
Thank you for all efforts.
15 years ago
 
Client
Thank you
15 years ago
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