BuchananLogo Design Contest

The full name of the company is The Buchanan Contracting Group

Veteran owned - commercial construction

Hi,
can you specify what name you want to be used in your logo:

The Buchanan Contracting Group
or
Buchanan?

I am open to either

Design Brief
Client: Buchanan Contracting Group (theBCG.us)
Overview: Company Logo
Uses/Objectives: Logo for:
• Website (not yet created)
• Business Cards & Printed Materials
• Merchandise (T-Shirts, Hats, etc.)
• Vehicle Wraps
• Vehicle decals
Audience: Prospective commercial business partners
Industry/Sector: Veteran Owned – Commercial Construction Contractors
Color Preferences: • Not opposed to using (but not a requirement):
o Red, White & Blue (Pro America)

• Must also look good in Monochrome (i.e. B&W)
Key messages: • Pro America
• Professionalism
• Strength
• Loyalty
• Knowledgeable, informed, and skilled.
Mandatory elements: • NO design elements related to:

o Eagles, soldiers, badges/shields, or weapons

o Residential Construction such as pitched roofs, houses, fences, etc.

o Tower cranes (as we don’t erect steel structures)


• Interested in seeing designs with:

o “BCG” is an element in the design that could be turned on/off for various use cases.

o Dimension to them


• The design must be: simple, elegant, clean, and minimal

• The design must NOT be: loud, bright, busy, or cluttered
Deliverables: Vector Graphics Source Files
• Adobe Illustrator Format