Brokers Holding GroupLogo Design Contest

Logo Design Contest
Contests / Brokers Holding Group

Brokers Holding Group has selected their winning logo design.

For $375 they received 60 designs from 11 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We are an insurance general agency. We primarily call on other brokers with our products who then call on the end user, which is going to be a business. Our focus is primarily in South Carolina, but we do have business in other states as well.
Industry
Financial
Color Preferences
We are open on colors. The only colors we would probably steer clear of are Orange and Pink. Otherwise, we are open to suggestions.
Our Ideas & Additional Information
The name of our company is Brokers Holding Group, LLC; We often use the BHG acronym, which has had some of our customers say we should be the "Big Hairy Gorilla". Therefore, we have thought about incorporating a gorilla into our logo. This would be in a light-hearted way rather than angry.
Themes
Luxury
Masculine
Colorful

Entries

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Discussion

 
Client
I need the gorilla to be light-hearted. The gorilla can't be angry or intimidating.
11 years ago
 
Client
Would like a little more color potentially as well
11 years ago
 
Client
I guess I'm not getting it across as to what we want...it needs to be light-hearted but professional...maybe incorporate a banana? Use the whole gorilla?
11 years ago
 
Client
I like the ones that have more color. I also like the idea of the "thumbs up", but maybe we can put the gorilla in a suit and tie.

Also like the BHG emphasized along with the full name.
11 years ago
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