We really like the graphic representation in #166! It's nearly perfect.
1) Can you shift the graphic so the longer lines are at an angle? Right now it looks like a star that would go on top of a Christmas tree and we think the slight angle might help.
2) Can you place the graphic before the letter "B" versus on top of the letter "I"?
3) Font selection: Can you test out some other serif and sans serif fonts that don't have as much spacing between letters?
Thank you very much for your feedback and guidance, it is very helpful :) I made some variants of #166 according to your comments, #187, #188, #189, #190, #191. Please let me know if you want adjustments on any of them.
Regarding #167 I'll work more on the brick concept. I hope to think of something interesting!
Please check my #207, #208, #209 new concepts. In these entries I tried to create some contemporary icons by using the shape of the bricks.
These icons give the sense of abstract residents and at the same time reflect the values of your company, market strength, established value and tech knowledge. Overall the logos are balancing between modern and classic feel.
YOU're awesome Rachel for all your help! I moved compass rose closer to the letter B, as you suggested, and you were right, it looks more balanced (I wonder if you're coming from the creative field...?).
Hello, we are very excited to have you in our top 5 and are very happy with everything you have submitted so far. Here are some notes for moving forward.
We are eager to wrap this up soon, so we are excited to see what you have to share. Thanks again.
Graphics / Objects. 1) We decided that we are NOT interested in an actual pictorial representation, including ideas we had before (door knockers or compass rose).
Font Selection BRIX to be in all caps. 1) Would like to see versions both BRIX and BRIX GROUP. Open to GROUP or Group. 2) Would like to see some experimenting with both serif and sans serif. Regardless of type, should be clean, classic, and sophisticated without it looking too techie or hard to read.
Treatments / Abstract 1) Since we may not go with a pictorial, we are open to seeing the word BRIX made more interesting through lines, markings, etc.
Colors 1) We are happy with the rust shade, but are open and would like to see any other shades you think might look good. 2) We are happy with having contrast with accent colors like shades of cream, taupe, grey, and any other colors/shades you think might work well.
Thanks so much for your most recent submissions. Since we haven't decided on if we want to use group or not, can you show us a few without the word "Group"?
#332 We really are in love with the colors used and love the concept! Can you try a few things for us?
1) Add some more spacing between both BRIX and Group 2) Make the word GROUP a bit smaller 3) Maybe try a few different fonts after 1 and 2 are changed. We do love this font, but would like a few more options. Maybe even BRIX in serif and GROUP in sans serif? Totally open.
We are hoping to wrap this up within the next 72 hours and be completely done even though we have more time, so would love to see everything you possibly have as soon as possible.
Thank you for the current ranking. Please check my #362, #363 variants in which I've changed the size of "GROUP" and also I've applied a different shade of color.