Our Ideas and Additional Information:
A diamond icon as a part of the logo. 60 years = "diamond" anniversary THis could be found as the main visual in the logo above the words 60th Anniversary Or could be a small icon in the logo - ex: diamond as the T in "th" of 60th.
The company that is having this party is a largely male dominated company who deals in large scale construction and equipment sales. Nothing too feminine as it wont be accepted well.
Company is based in NC - the landscape here is a mix of high tech and textile communities. Nothing too "techy" as it wont resonate with the bulk of our audience.
Party is held in December at night and is a formal affair. Wives/husbands invited.
This logo will ride on the invitation, party decor, giveaways, bar napkins, signage, etc. Needs to be able to be read at both large and small scales.
We have attached our brand standards and our parent brand to give you a feel for the parent brand which this logo neds to complement.