Bound Digital Logo Design Contest

Bound Digital has selected their winning logo design.

For $675 they received 325 designs from 50 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
sAustinPower
United States

Slogan

We help small businesses succeed digitally

What We Do

Bound Digital performs web development and digital marketing for small businesses.

Industry

Technology

Top Three Things to Communicate

#1 - Partnership
#2 - Quality
#3 - Helpful

Our Target Audience:

My target audience is small business owners / digital marketing managers.

Color Preferences

Please note these are all options, I don't need to see all of these colors by any means.

Orange - Creativity
Blue - Knowledge, Trustworthy & Calm are all a fit
White - Perfection
Yellow - Intellect
Grey - Sophisticated

Our Ideas and Additional Information:

These are not ideas for a logo but just more information about my company. I wasn't sure where else I could add this.

I focus on two customer segments. Primarily, I am looking for small business owners that already have a website but realize that they do not have the time, knowledge or expertise to create a truly strong digital presence. This segment knows that their website is below average and needs updates, their social media strategy is undefined, they are not performing SEO, and their current digital landscape does not accomplish business objectives. They are sensitive to price but have a budget set aside for digital work as they know this is an important aspect of their business. They want their digital presence to portray their brand, reach their target audience and help attract customers and they are looking for someone who can accomplish these objectives with minimal time investment required from them. Secondarily, I am looking for small business owners that do not yet have a digital presence. This segment realizes they need to get their information online in order for their customers to find them but just want something very basic. These customers are highly sensitive to price as they are just starting starting their business and do not necessarily understand the importance of a digital strategy, website maintenance, SEO, and all of the other solutions I provide. They often will look to a DIY option but are willing to consider a company if they are affordable.

Additional information about my brand can be found in my business plan (hadn't settled on a name yet when I put it together) if you'd like to read more: https://share.bizplan.com/5586191725

Themes

Modern
Simple
Colorful
Necessity
Refined

Style Inspiration

Applications

Mobile
Desktop
Print

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