We provide safe rides home for people in their own cars. (we drive a foldable scooter to their car...fold it up, put it in their trunk then drive THEIR car home...unfold the scooter and drive the scooter back)
Industry
Service Industries
Top Three Things to Communicate
#1 - We're a safe, easy/hassle free way to get home w/ YOUR car
#2 - we're FUN, hip, and unique!
#3 - we handle everything...just sit back relax and wake up in the morning with your car
Our Target Audience:
Demographics:
age: target audience is 21-35 years of age.
lifestyle: Social people who enjoy going out on the town and having a good time, but are mature enough to know they need a safe ride home.
location: urban areas/college towns...places with a lot of night life going on
education: well educated
Color Preferences
green and white
Our Ideas and Additional Information:
We'd like to use a symbol that represents a boomerang...it could be realistic or slightly abstract, but our goal is to represent a boomerang...and our concept of "you drive it there...we drive it back"
Themes
Simple
Colorful
Modern
Refined
Bright
Economical
Sporty
Style
Wordmark
Stylized type that may include small abstract or pictorial elements.
Pictorial Mark
Literal or representative imagery is used to symbolize the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Signs
Television
Clothing
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
