Blueprint BroadcastLogo Design Contest

Logo Design Contest
Contests / Blueprint Broadcast

Blueprint Broadcast has selected their winning logo design.

For $500 they received 145 designs from 43 different designers from around the world.

Logo Design Brief

Client
Canada
Slogan
Talk to Your Target
What We Do
Our company is Blueprint Application Architects and one of our web products is an email marketing system called Broadcast.
Industry
Internet
Color Preferences
Our software product logo colours should include our company colours, which are dark blue (#01244e) and a greenish-yellow (#d9e014) or different shades thereof. White is OK too. We'd prefer a dark logo on white background.
Our Ideas & Additional Information
Product will always officially be referred to including our company name (i.e. "Blueprint Broadcast") so logo should include both words. We are not looking to match the font in our company logo (see image upload). We do use "Trebuchet MS" in our corporate website, but we are certainly open to other fonts. One logo idea we had was to tie in a radio tower with broadcast waves that also look like a target. But we're open to whatever you come up with. Keep in mind that Broadcast is only one of the web apps we build, so we are looking for a logo whose basic design elements can be applied to other products as well.
Themes
Simple
Colorful
Necessity
Modern
Refined
Secure

Entries

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Ranking
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Discussion

 
Client
Hey everyone, thanks for your submissions so far. Just did a quick ranking before heading out of town for the weekend. Some general comments, outside of the rankings:
- I think we generally would prefer a solution where the logo itself can stand alone, perhaps as an icon. So, less inclined to accept submissions where you've worked the design element right into the word Blueprint.
- #4 I like the abstract idea of your icon; can we see it with a simpler font?
- #13 and #14 Nice retro icon that can definitely stand on its own. Can we see #13 with the colours reversed in the icon?
- #5 I like the ideas: person/tower, rings that make an abstract "B" on the right side...
- #2 Not really keen on this one, but I do like the possibility of having an icon that references both a tower/broadcast and an arrow/target
Thanks again, would like to see some more ideas. Keep them coming in!
14 years ago
 
Client
#14 - I love that logo...I want to buy a t-shirt with that on it. But I don't think we're going to go with the realistic radio tower for this product. Needs to be more abstract so as not to confuse our customers.
14 years ago
 
Client
#42 - Gruezi! Strong entry. Simple and subtle.
14 years ago
 
Client
#22 - Even better with a stronger font
14 years ago
 
Client
Wow, a lot of last minute entries. Thank you all for your submissions. We will take a good look at them and respond to the winner early next week.
14 years ago
 
Logo Designer
any feedback..?
14 years ago
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