Blue Horse Logo Design Contest

Blue Horse has selected their winning logo design.

For $275 they received 145 designs from 32 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
bclouser
United States

What We Do

Blue Horse makes products that are higher quality and higher price than it's competitors. Products are either very niche catering to a very small market or much higher quality than the competition attracting a very quality-conscious customer who is willing to pay a premium for the best quality product available.

Industry

Manufacturing & Wholesale

Top Three Things to Communicate

#1 - durable materials
#2 - craftsmanship
#3 - thoughtful, functional design

Our Target Audience:

Blue horse products makes niche products that are on the high-quality, more expensive side. Age is 25-50, location is USA, Income is 100K+, people willing to pay a premium for a higher quality product.

Color Preferences

I would expect at least some blue due to the name Blue Horse.

Themes

Simple
Gray

Style Inspiration

Applications

Mobile
Print

Entries
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Discussion

Discussion

denzu
Estonia
What products Blue Horse makes exactly?
3 years ago
bclouser
United States
Blue Horse currently has three products, all related to coffee. However, there are plans to expand into other non-coffee related products so I don't want anything specifically tied to that product line. You can see the existing products here: http://www.bluehorseproducts.com
3 years ago