Maybe try a more abstract version of the butcher blade - focus more on typography with more of an abstract or line drawing of the butcher knife. A good example would be www.intertradegourmet.com
or try to look more like a illustration than a cartoon - good example would be
http://www.tonymaronisfactoria.com http://seeklogo.com/images/C/Cavi_Gourmet-logo-69058772D0-seeklogo.com.gif http://www.nywebteam.com/images/portfolio/gourmet_l.jpg