Black Rock Beef CoLogo Design Contest

Logo Design Contest
Contests / Black Rock Beef Co

Black Rock Beef Co has selected their winning logo design.

For $375 they received 126 designs from 11 different designers from around the world.

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#52

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#51

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#50

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#49

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#48

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#42

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#41

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#40

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#39

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#38

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#37

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#36

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#35

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#33

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#29

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#28

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#27

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#26

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#25

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#24

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#23

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#20

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#19

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#11

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#10

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#9

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#8

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#7

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#6

Discussion

 
Wow, thank you for all of these great entries! I do like this, Entry no.10 is my favourite. entry no.11:2nd.

The name the company to used on the logo is Black Rock Beef Co. We like to include Co. as we believe its makes us a complete entity, adds a sense of tradition and makes it seem a little more important/serious. Does this ale sense?
Please keep in mind it is going onto the packets of frozen meals so while the name indicates that its about beef, and writing grass fed is to show people we really know beef and are all natural, its important to us to somehow show that fact that this product is a delicious homestyle meal to enjoy. I'm interested to see if you can perhaps show me something with more about the meal and less about the beast (our name says we are about the beast we something to tell people this is a meal)
I'd love to see more from you!
9 years ago
 
JSN
Logo Designer
Thank you so much for the feedback. Ok I will switch it to that concept . Just one more thing, May I ask you more about your product? like is it already cooked ? Sorry for my ignorance :) God bless!
9 years ago
 
That's ok, i appreciate you trying to understand our product better. It is pre cooked and the customer can pick it up form local supermarkets and put it in their oven to heat and serve. Our products include lasagne, beef parcels (minced beef wellingtons), rissoles with onion gravy. These are all homestyle recipes our mother has been making since we were young. They are very wholesome, delicious, RUSTIC and a lot higher quality than other brands due to the fact we can afford to use a lot of quality beef in the products and not just make your lasagne with pasta and sauce. Does this help?
9 years ago
 
Hi again, please keep in mind I prefer the layout of your entry 10 that I've ranked 7th, but prefer the utensils idea in your most recent entries. Perhaps try more rustic colours?
9 years ago
 
JSN
Logo Designer
Thank you very much for your effort of writing me a long feedback. It really helps a lot. Okay I am working on it . God bless!
9 years ago
 
JSN
Logo Designer
Hi , I made new concept related to my # 10 entry. Please check #23 #24 #25 #26 #27 #28 #29 . I hope that you like them. If its not yet fit to your taste, please give me more instructions to put me in the right track. Please do not hesitate to ask if you want changes. God bless!
9 years ago
 
Entry 24 is def the favourite at the moment! Please look at simplifying it slightly, we love it but feel it's very busy.perhaps a rawer colour palette with a bit of texture would be nice. We like the idea of cursive script for grass fed implying the whispeyness of grass itself and perhaps in green to give of a fresh/organic effect. Do like the knife and fork. Love the way it almost looks like a bull head but wonder if it's just a little too busy. Really appreciate your commitment to this project! Please keep going with your design. If you need more guidance let me know.
9 years ago
 
JSN
Logo Designer
Thank you very much for your feedback. I really appreciate for spending time to write me a good direction to improve my concept. Please check #37 without distress effect , I think that one made it looking busy so I removed it. I also change it into dark grey background and use white and rustic yellow color and white. I hope that you like the combinations of it. Also put green on ribbon on "grass fed" as you want it to be looking fresh. Please also check #38 #39 #40 and #41. Hope that you like them . If you want some changes, please let me know. I would love to make a revisions. God bless!
9 years ago
 
I like #39 and #40
We aren't really digging the yellow or the Orange and would prefer more raw and rustic colour palette. Please look for natural textiles such as hession brown paper bag for inspiration. Thankyou again
9 years ago
 
JSN
Logo Designer
I think I will give up ?
9 years ago
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