BenefitCorp Logo Design Contest

BenefitCorp has selected their winning logo design.

For $300 they received 217 designs from 34 different designers from around the world.
Contest
Logo Design Brief
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mpieroni
United States

Slogan

One Source One Solution

What We Do

Commercial Insurance Brokerage

Industry

Financial

Top Three Things to Communicate

#1 - 5 Pillars of BenefitCorp Management
#2 - Plan Review, Plan Design, Education, Service, Commitment
#3 - Health - Property - Retirement

Our Target Audience:

Decision makers - CFO's that buy commercial insurance for their firms

Color Preferences

Red, Black, & Yellow

Our Ideas and Additional Information:

www.benefitcorp.com

Themes

Masculine
Simple
Secure
Colorful
Bright
Quiet
Luxury
Economical
Serious
Modern
Refined
Commonplace
Elegant

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

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Discussion

Discussion

mpieroni
United States
Please make designs to include 5 pillars. Thank you.
13 years ago
mpieroni
United States
I would like to see the 5 pillars of BenefitCorp management expressed better
13 years ago
mpieroni
United States
To all - I am really looking for Pillars in my design. Like the roman pillars of Greece. My company sells a process based on 5 pillars. I really need this represented in the design.
13 years ago
Wallen Diaz
Dominican Republic
ok
13 years ago
Wallen Diaz
Dominican Republic
I will make a proposal for you!!!
13 years ago
Drew
United States
logobyte, i appreciate your concern. Please use the proper forum. thanks.
13 years ago
mpieroni
United States
This logo is going on Red Background. Please make the Benefit - Black and the Corp - White. I prefer the pillars to be black outline with White fill.
13 years ago
mpieroni
United States
I have asked all designers to incorporate my idea of putting the labels on the pillars. Also, this design is going on a red folder. Please make sure there is no red in the design unless it is background red.
13 years ago
brandtub
Egypt

This public comment page is just to ask the Contest Holder for anything related for design in question, not for anything else period.

Anything else can be done through PM's

To Contest Holder,

The concept that is unique for Dolphin Press to develop on his own and no other designer here, is the use of the names on the pillars as he have done, this was not mentioned in the brief, it was mentioned to use the names and 5 pillars, but was not specified in this way executed by Dolphin Press.

Thanks,
Kareem

LT Moderator
13 years ago