Beans & BeignetsLogo Design Contest

We are going to be going with our other logo option, but I wanted to let you know that I greatly appreciate your work. I love this design, and actually prefer it from an artistic standpoint. In considering all of the usages, we feel the other logo more clearly communicates at a glance and will be more easily applied to the various formats we will need. Thank you again for your hard work!

This looks great. We are down to two logos, each very different. You may not hear anything for a little while as we are trying to choose between two great options, both of which we really like! Thank you!

Thank you for the valuable feedback .
I'll work on the changes and upload them as soon as possible.
Thanks again and kind regards.

We are down to this logo, and one other that is a very different style. I am wondering if we can play with color tones a bit. Make the coffee more of a coffee color, and make the beignets a little truer as far as dark on top, and lighter in the middle....see the image on this page for reference.
https://www.thekitchn.com/beignets-268400

We will be taking this logo and the other one out to focus group in the next 2 days to see what comments we get. Thank you so much for all of your work on this. Your artwork is wonderful!

If I could request one more iteration....this version, leave the weight of the "B", "B", "&" as is, but reduce the weight of the "eans" and "eignets" just a bit. Thanks so much!!

Just brainstorming... perhaps try a version with increased weight of the "B" "&" "B" as well?

Very much liking this from an artistic perspective, still a bit concerned about legibility. Can we increase the size of the illustration a bit (or at least the cup), and increase the weight of the text a bit? Also - perhaps a version of text only to see what it would like on mediums such as travel mugs, stocking caps, etc.

Thank you for the feedback.
I'll work on the edits and upload the new concepts shortly..
Kind regards

Like the imagery on this logo. Legibility is currently a bit of an issue. We like the "&" that is filled in with a white field on the other versions. Also would like to see this with the "Coffee and Café" tag line added.