Hi designers,
Thank you so much for the suggestion.
In general we feel that a lot of the logos are a little bit outdated. It might be that the used typography is a little bit too classic/old fashioned, a little bit too heavy and don’t say much. So please consider this in your logo. Ballerup Super Arena is a modern venue that presents big events and all from concerts with international names, to computer game-events, fairs, award shows to big sport events. And that is not only cycling but also badminton, athletics, basket ball and much more. We need a little bit more of that feeling in all the logos. We are not only a cycling track.
In our name the most important part is actually “Super Arena”. Ballerup is the name of the city, where our Super Arena is located, so please consider that, when you work with the logo.
Thank you so much!