Backpackfund Logo Design Contest
Backpackfund has selected their winning logo design.
For $275 they received 55 designs
from 8 different designers from around the world.
Annotation
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Slogan
"Pack It In"
What We Do
Funding raising website dedicated to K-12 schools.
Industry
Top Three Things to Communicate
#1 - Placing things in the backpack as in donations to a team or school organization
#2 - The backpack is just a symbol because it is used by all students in school.
#3 - Maybe some things coming out of the top of the backpack.
Our Target Audience:
The target audience is donors to school organizations who want to donate to a specific cause. It would be a crowdfunding type of demographic. All people with all incomes will donate. The marketing strategy is to focus on sports clubs and PTA/PTO organizations.l
Color Preferences
Black
Yellow
Green
Orange
(I am not sure) School colors primary
Our Ideas and Additional Information:
Items coming from the top of the backpack. Something that evokes the crowdfunding theme "pack it in"
Themes
Colorful
Complex
Modern
Adventure
Style Inspiration
Applications
Mobile
Desktop
Print
Signs
Clothing