Hi, we're close to closing in on a logo. Entry #13 is great and we would like a very subtle "V" in the same red as Entry #41 added to it. We would also like the "V" to appear more of a background / transparent without taking away the "red".
We would like logo within the "jewel" to be a more defined "A", similar to Entry 30.
We are looking for different fonts than all the entry's to date.
As you know from the feedback and rankings we've given your logo's, we truly respect and appreciate the creativity and originality of your work. We simply put some of your designs in the unlike folder because the direction was not aligned with what we're looking for, however, you really have great designs and would love for you to be apart of our contest. We just submitted a detailed post of exactly what we're looking for. We really want you to be apart of this tournament due to our appreciation of your work and creativity!
Hope to see some of your designs in the coming days :)
We want the word "Solutions" in the same red as the "new" file named "Chip pic" we uploaded.
We would like the same "circle" in Entry #82 and the word "Aventurine" in green (the darker green shown in "Entry #13"). The circle should have "Diamond cuts" (example: Like Entry #13)
We uploaded a new file named "Chip". We would like a design like this in the middle of the circle of #82 where it is white. The Chip in the middle of the circle should be "Silver" color rather than Gold color.
We would also like to see the same design with the hole in the middle of the circle in Entry #82 in the shape of an "A" (Example: Like the green "A" shape in the logo of Entry #71)
I wanted to apologize for referencing other designs, it's our first time designing a logo and was not aware of the rules and the moral code amongst designers.
We decided to disregard old ideas and follow the outline below to give all designers a fair and moral chance to win this tournament.
icon + textual based logo 2-3 colors (we want this to be able to look good in B&W) no gradients (for now) clean style good font selection - avoid times new roman type
we want a clean style look (avoid gradients / textures for now - just focus on getting the imagery and representation done properly) we want people to feel confident looking at the logo we want people to understand that we are a serious business
icon representation should fit with global credit card payments. people looking at the icon should understand that aventurine provides secure payment solutions. security can be displayed through the form of a credit card chip or some other abstract but simple icon. 2 colours. avoid using gradients. simplicity is key. we want to have the icon sitting on the left / right side of the company name. please avoid shapes that resemble star trek or eyes of a pyramid.
textual based logo for us means smart selection of a font face and incorporating some unique elements to it. aventurine should all be written in the same casing (as is all letters should hold the same height - the A should not stand out taller than the rest of the text). we would like to use a sans-serif type of font that's very clean. the focus should be aventurine and not solutions.
some examples that you can look at to understand what we find as nice examples of textual based fonts along with a short explanation why we like them:
We are looking for the "A" and "S" to be combined in a very subtle / hidden way.
This will be a good reference for you (Northwest airlines, Milwaukee Brewers, Hartford Whalers and Sun Microsystems) are good examples of hidden initials in a logo:
There are also very good examples of incorporating what we do in the logo (Continental & Milwaukee Brewers) are good examples of showing what the company does in the logo