Aventurine SolutionsLogo Design Contest

THIS IS THE FINAL DIRECTION

We want the font (Aventurine Solutions) from #71.

We want the word "Solutions" in the same red as the "new" file named "Chip pic" we uploaded.

We would like the same "circle" in Entry #82 and the word "Aventurine" in green (the darker green shown in "Entry #13"). The circle should have "Diamond cuts" (example: Like Entry #13)

We uploaded a new file named "Chip". We would like a design like this in the middle of the circle of #82 where it is white. The Chip in the middle of the circle should be "Silver" color rather than Gold color.

We would also like to see the same design with the hole in the middle of the circle in Entry #82 in the shape of an "A" (Example: Like the green "A" shape in the logo of Entry #71)

Thanks!

Please try to show that we are in the payments business through this logo (credit card, debit card etc.), that's why we want the chip. It seems like more is needed to show we're in the payments business.

WE FINALLY HAVE OUR DIRECTION.

The red colour in Entry #123 is PERFECT

The green colour in Entry #13 is PERFECT

The silver chip in Entry #123 is PERFECT

The red looking like a "credit card" in Entry #123 is PERFECT

The texture "diamond cut" of red and green in Entry #123 is PERFECT. We would like to see how flat colours (without "diamond cuts" as a second option.

The font "Aventurine Solutions" in Entry #111 is PERFECT.

And the "A" and "S" combined into a logo in Entry #69 is PERFECT.

The "faded" lines on each side of "Solutions" in Entry #31 is PERFECT.

WE WANT THE CREDIT CARD AND CHIP IN RED "AT THE BOTTOM" LIKE IN ENTRY #123 WITH A "CIRCULAR" -A- AND -S- COMBINED LIKE ENTRY #69.

THIS WILL BE THE LOGO WE WILL GIVE THE PRIZE FOR.

Hi,

I wanted to apologize for referencing other designs, it's our first time designing a logo and was not aware of the rules and the moral code amongst designers.

We decided to disregard old ideas and follow the outline below to give all designers a fair and moral chance to win this tournament.

icon + textual based logo
2-3 colors (we want this to be able to look good in B&W)
no gradients (for now)
clean style
good font selection - avoid times new roman type

we want a clean style look (avoid gradients / textures for now - just focus on getting the imagery and representation done properly)
we want people to feel confident looking at the logo
we want people to understand that we are a serious business

icon representation should fit with global credit card payments. people looking at the icon should understand that aventurine provides secure payment solutions. security can be displayed through the form of a credit card chip or some other abstract but simple icon. 2 colours. avoid using gradients. simplicity is key. we want to have the icon sitting on the left / right side of the company name. please avoid shapes that resemble star trek or eyes of a pyramid.

textual based logo for us means smart selection of a font face and incorporating some unique elements to it. aventurine should all be written in the same casing (as is all letters should hold the same height - the A should not stand out taller than the rest of the text). we would like to use a sans-serif type of font that's very clean. the focus should be aventurine and not solutions.

some examples that you can look at to understand what we find as nice examples of textual based fonts along with a short explanation why we like them:

http://3ef44ac2a814e81509fd-288404e13f895703cf2798bf6ae95228.r56.cf1.rackcdn.com/474851949007-223.png (good mix between 2 colours & some unique cuts to the lettering to make it more unique)

http://3ef44ac2a814e81509fd-288404e13f895703cf2798bf6ae95228.r56.cf1.rackcdn.com/658350747537-223.png (the A in the wording is a sword blade / saber blade and it cuts down to box in the word transportation - and transportation isn't a big focus)

http://3ef44ac2a814e81509fd-288404e13f895703cf2798bf6ae95228.r56.cf1.rackcdn.com/582851592314-223.png (you can visualize that the company is in construction just looking at it)

http://3ef44ac2a814e81509fd-288404e13f895703cf2798bf6ae95228.r56.cf1.rackcdn.com/224750642790-223.png (incorporates the icon and text together - has a fun feel to it that's associated with alcohol so people understand what they are doing)

http://3ef44ac2a814e81509fd-288404e13f895703cf2798bf6ae95228.r56.cf1.rackcdn.com/833450937610-223.png (simple how the r&t touch each other but there's a little cut off where the r&t connects to give it some uniqueness)

http://3ef44ac2a814e81509fd-288404e13f895703cf2798bf6ae95228.r56.cf1.rackcdn.com/173451080241-223.png (brilliantly done - logo shows r & d in the shape of a door - r is the same colour as the word red & d is the same colour as the word door. font is touching together instead of giving spacing which works well for them).

Nice look

but we'll need a little ruby red in there

And we want to show a credit card "look" with a chip on it (not only a chip)

I like #160 a lot!

Could you take out the chip within the "A" and place the chip in "silver" in the corner on the left of the "A" (like a real credit card)

Also, the end of the "S" on the left going into the white background, please continue the "S" to make a circle around the logo.

Lastly, if you could design a custom font to give "Aventurine Solutions" originality.

Now we're getting somewhere :)

#164 is too busy.

No arrows please.

I wanted the "white S" to continue from the left and make a circle around the credit card.

And, the "point" of your "red arrow in #164" should be where the chip goes (not in the A)

Your concept is cool.

But we don't like the shape of the "A"

The full credit card is too much like the competition. The credit card needs to be more subtle (subliminal) and less obvious.

The placement of the chip is perfect!

Of course, the A & S should be used to make a circle.

Keep the designs coming, we're coming along

This is how we will chose the winner of the tournament:

We've come to the conclusion that the "A" and "S" in the logo is not working.

Now, we simply want a complete circular logo (with no slots) with creative ways to symbolize our business. The credit card and chip is a good way, of course it has to be within a circle.

We help businesses do transactions through credit and debit, we our open to creative ways to make it clear "what we do"

We also want a custom creative (not generic) font for "Aventurine" and "Solutions" with 2 faded lines on each side.

The colours in #203 are perfect.

Could you send something that doesn't show the entire card? A subliminal message is better than a full card.

Please also take the white out of the logo

Let's try to insert something like this within a circle:

http://www.shutterstock.com/pic-88289410/stock-photo-colorful-credit-cards-isolated-on-white-background-d-rendered.html?src=e5x2ZzvvcCr3YPXkk_x7xA-3-36

(with no writing or logo's). There should only be silver chips and magnetic strips.

The colours have to remain a mix of green, red & silver.

I also like how in #210, a card within a circle could make an "A". But, I like partial card logos (not full card)

Thanks

Also try to do something creative with this:
http://www.shutterstock.com/pic-89192536/stock-photo-credit-card-and-globe-isolated-on-white-background-d-rendered.html

with a Red Credit card, silver chip and the earth green and silver/white