Australian Football College Logo Design Contest

Australian Football College has selected their winning logo design.

For $300 they received 114 designs from 22 different designers from around the world.
Contest
Logo Design Brief Hide
ASA
Australia

Slogan

Senior High School

What We Do

Australian Football College (AFC) is a private senior High School for years 11 and 12 dedicated to producing professional Football (soccer) players whilst also providing senior High School educational curriculum.

Industry

Education

Top Three Things to Communicate

#1 - Football (Soccer)
#2 - Education
#3 - Australia

Our Target Audience:

Parents of students which are also quality football players, looking to continue their education while enhancing their football careers.

Color Preferences

Green and Gold

Our Ideas and Additional Information:

A FOOTBALL (soccer) is essential. Something implicating EDUCATION. The incorporation of a badge (like a club emblem) could be an idea.

Themes

Sporty
Masculine
Colorful
Bright
Loud
Luxury
Adventure

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number
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1 2 3

Discussion

Discussion

ASA
Australia
#2 and #7 are bordering on "OK". The rest unfortunately are nowhere near what we are looking for.

Go with a new style ball - not the old black and white panel style.

Keep in mind that this will appear on jerseys and tracksuits as well.

Looking for something modern and elegant.

Images you could incorporate:
- a book
- a graduation hat
12 years ago
ASA
Australia
Take a look at http://www.the-afc.com/eng/awards/annual/news.jsp.html

The awards logo is something that we like. The use of a player with a ball is a good idea.
12 years ago
ASA
Australia
Message to All:

We have decided we would like to go one of 2 ways..

1st preference: Using the letters "AFC" with a ball inside the C, and a graduate hat hanging of the ball. We just don't know what font would suit.

2nd preference: is an emblem style (not round in shape), with a ball and the letters AFC. The incorporation of the graduation hat is still undecided - so try with and without please.

Thank you for your patience!
12 years ago