Aurora Surgery CenterLogo Design Contest

Logo Design Contest
Contests / Aurora Surgery Center

Aurora Surgery Center has selected their winning logo design.

For $275 they received 106 designs from 19 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
Outpatient surgery center in Anchorage, Alaska.
Industry
Medical
Color Preferences
Blues, greens, teals - would also like to see a one color version once finalized.
Our Ideas & Additional Information
One idea was to depict the aurora borealis in the words Aurora. The logo will need to be used on embroidery, screen printing and other limited printing applications, so simplification of the design elements will be important.

Additionally, Aurora Surgery Center has a sister brand, Alaska Medical Specialties. To simplify future design work for the overall client, I would prefer that we use the font family found in the exist logo, but the design do not need to reflect it.

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Discussion

 
Client
We want to use the same font family as the sister company (see attached PFD). The font family is Futura.
7 years ago
 
Client
Also, we would like to see more of a representation of the Northern Lights (Aurora Borealis).
7 years ago
 
Client
We do not have to stay in the same color family. The Aurora Borealis can range from bright green to purple and red, so there is more freedom with that aspect. Thanks to everyone who has submitted so far!
7 years ago
 
Client
Maybe "Aurora" in the logo could be in another font, but keep surgery center in futura? To give it more of a style and interest?
7 years ago
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