Astera SoftwareLogo Design Contest

Logo Design Contest
Contests / Astera Software

Astera Software has selected their winning logo design.

For $500 they received 273 designs from 38 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Data Integration Made Easy
What We Do
We develop and sell data integration / ETL software for mid to large size IT shops and consultants.
We are looking for a product logo for Centerprise Data Integrator. NOT ASTERA SOFTWARE.
Industry
Technology
Color Preferences
Would like to see blue, maybe red. We love the google chrome logo.
Our Ideas & Additional Information
you can take a look at our product here to get an idea of what we're selling: http://www.astera.com/centerprise/
Themes
Refined
Secure

Entries

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Discussion

 
Client
Just to make sure, this logo is for our Centerprise product, not our company logo.
14 years ago
 
Client
Now doing composite rankings based on the feedback from team here at Astera. Still have about 3 people to get feedback from, so rankings my move around some.
14 years ago
 
Client
Good work everyone. Keep them coming!
14 years ago
 
Client
FYI, I have changed the internal composite ranking algorithm I am using to come up with the overall ranking. There are now a lot of variations on a theme that I am now grouping together as a single entry. For example, if designer came up with 1a and 1b and was voted first by two different people here at Astera, it would count against him versus another designer who had just one design.

So, now you may see some of your designs unranked and only the consensus favorite amongst that group of design variations ranked. I'll try to say so in the comments when this occurs to help you evolve your submission.

Thanks,
Mike
14 years ago
 
Client
Hello everyone!

Some really good designs going on here.

Something that I haven't seen very much of yet is something "coming together" or "integrating" to form a shape or an image or something. As our product name is "Data Integrator", I believe this would score big points as it is an apt metaphor.

Another idea would be to involve the Letter C for Centerprise or DI for Data Integrator (but not both as Centerprise is the suite name and Data Integrator is the product name).

Also, everyone has been putting the Centerprise name as the prominent one. You may want to try out having Data Integrator being the prominent title.

Just some ideas. not guaranteed to score you points, though :)

Thanks,
Mike
14 years ago
 
Client
Since there's only 2 hours left, I've reduced ranking to top 20 in to make it more wield-y. Please look at your comments because top 5 is really close.
14 years ago
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