Artificial Ice Events Logo Design Contest

Artificial Ice Events has selected their winning logo design.

For $250 they received 70 designs from 21 different designers from around the world.
Contest
Logo Design Brief Hide
dits
United States

What We Do

we set up and install synthetic ice skating rinks for all types to winter events to include holiday tree lightings, university events, tv/film commericals and other holiday or special events. We rent an ice surface that is an alternative to traditional ice rinks, with a special synthetic ice surface that closely resembles the skating experience of real ice.

Industry

Entertainment

Top Three Things to Communicate

#1 - we are the largest artificial ice rental company in the united states
#2 - we are experts at installing synthetic ice rinks and we know special events
#3 - ice skating can be done in any climate and it is fun and perfect for winter themed evenets

Our Target Audience:

municipalities, universities, corproate event planners, marketing agencies, film stuidios, ice shows, or other winter themed planners. It is both male and female between ages of 19-50. typically the people that call me are in marketing and are some type of party or event planner so they are concnered with making sure they slect the right company or they will look bad. Our image of being familiar with differnt event types is important for them selecting us. We need to look professional, event orinetated, and like we are experts in ice rinks.

Color Preferences

blues, white,...see colors of exsisitng logo at artificialiceevents.com. Definitely want he word Artificial Ice Events to be dominant in the logo so people understand what we do.

Our Ideas and Additional Information:

www.artificialiceevents.com is the current website. i want the logo to maybe have silouttes of ice skaters or maybe something with an iceicle or snow flake. I also want it to mimick the same color pallete as exsisting logo, look wintery, and make you think of ice skating

Themes

Serious
Masculine
Luxury
Expensive

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
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Discussion

Discussion

dits
United States
Andy thak you for your efforts. We were looking for something more assertive and strong. No really the direction we were looking at. Wanted either a snow flake, iceicle or skater shadow incorproated.
11 years ago
dits
United States
#7 thank you for the design. I like how professional it looks. I wish the circle was more legible and looked mroe ice skate like. It reminds me of a precision machine ocmpany or something. I also wish the font was thicker and more bold.
11 years ago
dits
United States
#10 i like your logo the best so far. I would like to see the same concept with maybe a differnt more masuline or serious font and a differnt image in the circle. How about a silhouette of 2 skaters or something.

#8 i like prominent text treatment of the company name but do not like the snow flakes on the top. maybe try a differnt approach.


#9 the image was stronger than company name and preferr company name to be stronger than image
11 years ago
dits
United States
#13 i like the snow flake logo. can you show it to me with the letters all capitalized. also without the reflection and light blue background. i will be using this on shirts and know that reflections and the light blue around the logo are tough to print. also can you please add a.com to the logo. looking good, thank you for the revisions.
11 years ago
dits
United States
#45 i love the logo of the skaters and the snow flake int he circle. can you remove the line for the middle of the font and maybe try a bolder or stronger font type. can you please also add .com to the logo. Lastly i like the darker circle treatment like image #44. keep up the great work, i look forward to seeing more.
11 years ago
dits
United States
#51 i like it...can you remove the swiggle line beneath the logo and make the fonts a bit thicker. love it.
11 years ago