Appoxy Logo Design Contest

Appoxy has selected their winning logo design.

For $300 they received 281 designs from 57 different designers from around the world.
Contest
Logo Design Brief
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Chad A.
United States

What We Do

Appoxy builds data intensive applications on a cloud architecture.

Industry

Technology

Top Three Things to Communicate

#1 - Best in Breed
#2 - Reliable
#3 - Trustworthy

Our Target Audience:

Technology decision makers, new business owners, entrepreneurs in the software industry.

Color Preferences

Is it possible to get a logo that looks good on both white and dark backgrounds? Our website is currently Appoxy.com. We are looking for a simple color scheme but have not settled on one yet. Possibly blues, or reds and oranges. Please suggest ideas and we'll begin to narrow down on a desired theme.

Our Ideas and Additional Information:

Appoxy is a play on words - it is a combination of "Application" and "Epoxy" which is found in reinforced plastics and adhesives used in almost every facet of life. We are a Web 2.0 development company that builds industrial strength applications used in every day life on scalable cloud technologies.

We like the ideas of some of these logos: Subway, YouTube, Flickr, Amazon.com, slide.com, Fox Racing, stubhub, FedEx,

Themes

Modern
Simple
Colorful
Playful

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
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Contest Entries

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Discussion

Discussion

Chad A.
United States
Hey Everyone,

First off, thanks already for the great submissions. This is our 3rd contest and we've been happy every time.

Second, we'll make sure to rank everyone in the end so credit is given for all unique and interesting submissions. We mark as "Not Interested" now to make sure all designers know what's going on in our heads, and then we'll move them back into low rankings for point spread.

Third, we acknowledge the hard work and will try to our best ability to provide feedback and direction on every entry we feel has potential.

Thanks again,
Appoxy
13 years ago
Chad A.
United States
The word "Appoxy" has three circle areas inside the "ppo". What if we tried something in this space? As long as we keep it really simple like the Amazon Logo.

The feelings/qualities we're trying to portray are security, happiness, trust, stability. innovative.

13 years ago
Chad A.
United States
Are there any programmers out there? What if we were to work in a subtle reference to programming in the logo? Like a semicolon or parenthesis or something....

Or maybe something that shows heavy data flow - like bits of bytes or something flowing or moving.

Hmm just some thoughts..... We'll give it more thought. Sorry for the vague direction.

Thanks again,
Chad



13 years ago
Chad A.
United States
What if we did a play on a programming method call like this?

App(oxy);
13 years ago
Chad A.
United States
Hey Everyone -

We really like the use of subtle color in designs #74, #76 and #94.

Do not overpower the logo with color, but give it meaning and a touch of color.

We're still looking for new ideas around the feelings of "Reliability", "Trust", "Data flow", "flowing", etc.

Thank you so much for the entries so far. Don't forget, we'll rank them all in the end (even out of the non-interested column to give credit where credit is due).

Chad
13 years ago
z.me
Indonesia
some designer use mobius strip concept; close resemble with aramova logo designed by vladimir mijatovic ( see http://www.grafik.rs/#/work/Aramova/ or http://aramova.com/). careful!
13 years ago
splat
United States
Be sure and review all late entries as well. I see some worthy contenders....
13 years ago