Applied Ballast, LLC Logo Design Contest

Applied Ballast, LLC has selected their winning logo design.

For $875 they received 291 designs from 57 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
Emory
United States

What We Do

We are a consulting entity that offers the power and "weight" or high level, C level executives to organizations on a consulting / for hire basis to:
-Add a seasoned and powerful extra set of executive hands to the voyage
-solve specific business challenges (growth, acquisition, finance, talent acquisition, etc.)
-develop strategy for growth / optimization

Our name is derived from the navigation term ballast, which means "Heavy material that is placed in the hold of a vessel to provide stability."

We believe we represent that weight, security and reinforcement for any client we serve.

Industry

Miscellaneous

Top Three Things to Communicate

#1 - Power, weight
#2 - Balance
#3 - Confidence / Security

Our Target Audience:

We target any and all industries. We sell primarily to the C level executives, board of directors, equity holders and decision makers.

Color Preferences

Black, blue, grey

Our Ideas and Additional Information:

Ship iconography (as long as more modern that archaic)
Left to right ascension along a graph (financial performance improvement)
Heavy Weight
Integration into organizations (part of the team)

Themes

Masculine
Necessity
Refined
Secure

Style Inspiration

Applications

Mobile
Desktop
Print
Clothing

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