We are a medical device company founded by two world leading cardiothoracic surgeons. We develop surgical tools that facilitate the implantation of mechanical circulatory devices (such as heart assist pumps) and replacement of failed heart valves by making the surgery safer to perform and easier to reproduce by the surgeon.
Industry
Medical
Top Three Things to Communicate
#1 - Innovative
#2 - Dynamic
#3 - Clean
Our Target Audience:
Healthcare Investors such as venture capital, cardiothoracic surgeons, heart failure cardiologists and the entire medical community at large, other medical device industry professionals.
Color Preferences
Though I am partial to the blue and burgundy family, I am willing to try other color families.
Our Ideas and Additional Information:
company website: www.apaxismedical.com
Logo has to be appropriate for black and white letters as well as color print.
Themes
Elegant
Masculine
Complex
Colorful
Subtle
Quiet
Necessity
Expensive
Refined
Exotic
Adventure
Style
Wordmark
Stylized type that may include small abstract or pictorial elements.
Abstract Mark
Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
I agree to some extent, Athy. I am trying to find a more complete logo that leaves me feeling elegant and clean. I guess the overall emphasis should not be on complex but on the overall impression.
#221 - Fatkid, I have struggled with the cross as the traditional symbol for healthcare, but in your case, the single wave across the body is very interesting.
#65 - Marcn's logo's are amongst the most interesting and creative I have seen. I am still trying to convince myself that they are about a medical device company and not a simple play on the name of the company.
#223 - Delvas, I think you added an extra L at the end of Apaxis, so it now reads ApaxisL - that is confusing. the text is also too small. Please let me know what you are trying to convey with the structures on the left - I know it's a rendition of an A sitting on top of an M, but do you think it says anything else related to medicine or medical devices or heart surgery? I am just trying to understand the artistic mind.
