1. Logo image is two 'A' forming a loop (endless?) similar to the DNA strands. Leaving us with a strict 'medical look'. 2. This could be mono or duo colour. 3. In order to compensate for the combined word "Anti-Aging" and close the gap between the words, an additional graphic element has been introduced; the dot. This could be changed or removed, but it helps to draw the wording closer as well as lifting out some colour from the logo image.
Introducing three colour sets first for you to look at and later (today), I will make some shaded, glossy versions.
Eternity symbol with a modern, less swirly look that looks good on packing as well. The dash/dot replaced by a miniature eternity loop in the same base colour as the image.
These are strong and bold - really stand out! But - I think they might be a little to masculine overall. Your other designs are attractive - but a bit to clinical looking. The AA does not have any symbolism other than the two first letters in the name. Would prefer to see something eternal - the olympic flame for example - or something symbolic of movement.
Appreciate the feedback. Thank you. You're doing a good job as a CH! :-)
I too realised that (clinical look) after a while... Continue to working against a more human/eternal theme. And yes, flow/movement is also a good thing.