We are a boutique investment management and financial planning firm working with high net worth individuals and business owners
Industry
Financial
Top Three Things to Communicate
#1 - Integrity
#2 - Security
#3 - Competence
Our Target Audience:
Our clients are primarily high net worth individuals and families (50-65 yrs.) and business owners.
Color Preferences
Blue or Green
Our Ideas and Additional Information:
My thoughts are: I would like my logo to be clean, conservative, and sophisticated. I prefer simply elegant rather than complex. I also prefer an understated logo rather than big bolder ones. I like the idea of Anderson in larger letters with a line under my name and Wealth Management in small letters. My focus in my business is getting superior investment returns with less risk.
Themes
Serious
Secure
Gray
Subtle
Quiet
Luxury
Expensive
Refined
Style
Wordmark
Stylized type that may include small abstract or pictorial elements.
Pictorial Mark
Literal or representative imagery is used to symbolize the brand.
Abstract Mark
Abstract shapes and symbols convey an idea or feeling.
Letterform Mark
A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Signs
Television
Clothing
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
Color schemes: I prefer pure blue, pure Green (kelly green or slightly darker), not teal. I also would be open to seeing something with black letters maybe with some red intertwined (i.e. one letter of parts of letters) or perhaps ANDERSON in black and Wealth management in a red? With a red logo to the left.
Thank you designers. I've added some feedback below:
Generally, the ideas submitted so far feel modern, sporty and casual. I am looking for a more elegant and refined logo. Also, I do not like the color teal and (blue-green). I would prefer a purer blue or a green slightly darker than kelly green.
Other Ideas: 1) I would like to also see my firm's name in a black font with a blue greek column to the left perhaps with the letter A insinuated.
2) Another idea: Separate logo to the left from Anderson Wealth Management with a slight vertical gray line.
3) Another Logo idea: Perhaps 4 vertical blue bars of the same height, right next to each other increasing in width to delineate growth. See "carsonweath.com" for an example
Great job, some really great designs. I am ranking the designs, but keep in mind that I am still digesting everything. Anything in the top 15 could end up #1 at this point.
Hi everyone. Thank you for the wonderful ideas. As you can see, i seem to be gravitating toward a format with a logo on the left and my firm's name to the right with a line separating them.
I thought it would be nice to see that format with a square logo with a greek key pattern in two rows in green or blue with a white background. An example of a greek key pattern that i like can be seen here:
