American Jewelry Institute Logo Design Contest

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American Jewelry Institute has selected their winning logo design.

For $275 they received 172 designs from 31 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
richmalerba
United States

Slogan

Appraisers of Fine Jewelry and Gems

What We Do

Appraise , advise and educate on everything related to fine jewelry.

Industry

Service Industries

Top Three Things to Communicate

#1 - Sopphistication
#2 - Trustworthiness
#3 - Dependability

Our Target Audience:

Owners, Sellers and Buyers of fine jewelry (in that order), who are looking for an insurance appraisal, Fair market value estimate or assistance reselling an item. Age :25-75 . Female / Male Ratio: 75/25. Education: Some College to Professional Deg. Net worth: Upper Quartile .

Color Preferences

Gold (Yellow), Black, Gray, Silver

Our Ideas and Additional Information:

I would like a logo that can stand alone with just the three letters and one that can then also be incorporated with the name and or slogan.

Themes

Luxury
Refined
Secure

Style Inspiration

Applications

Mobile
Desktop
Print

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