I really like those "A's" in Alpha without the horizontal lines in the middle. They kind of look like hieroglyphics. It gives it the feeling like it is some secret script that only people in an exclusive club know about. I like that "exclusive" feeling though. We're trying to capture the elite clients, so its like "Hey, come join our fancy, secretive club for the super successful."
Sorry. I'm weird! It's hard to put these abstract feelings into words.
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Sorry. I'm weird! It's hard to put these abstract feelings into words.
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