All Speed Customs Logo Design Contest

All Speed Customs has selected their winning logo design.

For $550 they received 128 designs from 32 different designers from around the world.
Contest
Logo Design Brief Hide
tcronkright
United States

Slogan

Unique Design. Legendary Performance

What We Do

All Speed Customs builds custom muscle and vintage cars in a way that reflects the identity and passion of their owners.

Industry

Automotive

Top Three Things to Communicate

#1 - Passion
#2 - Professionalism
#3 - Creativity

Our Target Audience:

Vintage and muscle car enthusiasts with a desire to restore or modify their classic, muscle or vintage car. Typically males in their late twenties to mid sixties. Middle to upper income brackets. Mostly professionals and business owners that are highly educated. Its target market as a passion for cars and the company fulfills that passion. They expect a clean, professional and exciting experience with the company.

Color Preferences

Silver, Black, Red

Our Ideas and Additional Information:

The logo needs to be clean with a lot of energy. I am thinking of creating "ASC" plaques to be installed on each car so I would like a logo that includes "ASC" as well as the full "All Speed Customs" with a tagline and image. Maybe the silouette of a muscle car similar to what Infiniti uses above the name? You can go to www.allspeedperformance.com to see the current logo but I want to significantly upgrade the look.

Themes

Masculine
Luxury
Classic
Refined
Exotic
Simple
Gray
Subtle
Loud
Expensive
Sporty
Adventure

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
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Contest Entries

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Discussion

Discussion

No comments yet.
NancyCarterDesign
United States
Hi! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank and re-rank a variety of designs to get a variety of new entries.
~~ Ranking gets your contest noticed! Unless your contest is private, 1st place entries are posted to the portfolio page: http://logotournament.com/portfolio
~~ Ranking designs daily will also keep your contest from getting cluttered.
~~ The more feedback you provide, the better results you are going to see.
~~ Designers are not offended by "Not Interested"
~~ Over-use of "Not Interested" discourages participation.
~~ Ranking is a non-monetary means of showing appreciation for designers hard work.
~~ Designers earn points for designs ranked in the top 10. We like to earn points.

~~ NOTE: While in JUDGING mode, the designer ranked in 1st can still submit revisions.

More detailed information on how to get the most out of your contest can be found here:
http://logotournament.com/forum/general_discussion/914
http://logotournament.com/forum/contest_holder_discussion
9 years ago