All-American Strength & Conditioning Logo Design Contest

All-American Strength & Conditioning has selected their winning logo design.

For $450 they received 146 designs from 19 different designers from around the world.
Contest
Logo Design Brief
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mulrich64
United States

Slogan

"Athletes are made, not born."

What We Do

All-American Strength & Conditioning writes up workout programs for athletic teams and individuals. We also consult individual teams and high schools. The goal is to improve the strength, agility, and athletism of the team.

Our site will give athletes ideas of different ways to train. Such as weight lifting, agility & speed drills, tire flips, running hills etc.

We also sell unique workout equipment like sleds & chains to lift.

Industry

Sport

Top Three Things to Communicate

#1 - You will get bigger, faster, & stronger
#2 - You will become a better player, hence All-American or All-conference
#3 - You can become a better played through hardwork

Our Target Audience:

Mostly male athletes, coaches, and individuals looking for new intense workouts to take it to the next level.

Most likely ages males 15-30 or high school coaches or athletic directors.

Color Preferences

Bright, passionate, energy, Love the colors orange and black.

Would also, maybe like to see something involving "all-american".... Maybe using an patriotism, american flag? red white, and blue maybe?

Our Ideas and Additional Information:

The National Strength and Conditioning Association has a great logo. The barbell symbolizes strength.

I would like this to be very alive and edgy. Somthing different, tough, and rugged.

Themes

Masculine
Colorful
Serious
Adventure
Complex
Loud
Sporty

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

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1 2 3 4

Discussion

Discussion

mulrich64
United States
Ok here is the deal, I really like those 1st four, can we make the following changes?
1)Use the guys and logo from #13
2)Put the shining star on his arm like #19
3)Use a slight light on his face like, but not nearly as much #5
4)what would the guys look like with out the mean eyebrow?
5) Can we make him look more muscular/athletic?


6) I would love to see some designs using the logo from #13with a different character/mascot/guy
13 years ago
mulrich64
United States
Also like the Lines under the "All American strength and conditioning", but I am not sold on having the motto as part of the logo. Unless anyone has a suggestion for a cooler, edgier logo.
13 years ago
mulrich64
United States
#20-23 re a cool concept but the it looks kind of cartoonish
13 years ago
mulrich64
United States
#20-23 re a cool concept but the it looks kind of cartoonish
13 years ago
mulrich64
United States
#2, #4, #24, #25, and #1 are all very well done, I would like to see those concepts with the logo design of #13
13 years ago
mulrich64
United States
Something about #10 is very cool, I would like to see some variations on it
13 years ago
tini1
United States
hi mulrich64:-).....as the contest is drawing to an end, could you please review the final ranking? .......


..........As this contest is about to come to an end, and you will be chosing the best new logo for your company, i just wanted to have your attention to some important point that you might be aware of or might not. I hope i am not miss understood by pointing out this to you and that you understand.

When the contest ends and you have made your mind and desicion about the winner logo, the winner gets the 1st place, but the 2nd and 3rd place and going on forward, 4th, 5th, 6th , etc , each one or slot should be filled with a seperate designer and different concept you found second best, third best to follow etc.

This helps towards us designers ranking and also it is a way from you to show your appreciation to the hard effort and trails put from the beginning by one designer or appreciating a nice design concept put earlier by a designer that led to developing on right direction for others and you getting the best you could at the end.

It feels frasturating for other designers and pointless of giving all the top rankings for same winner designer, while those were just a small variations of the winning design and therefore the other places 2nd, 3rd, 4th, etc are not filled with different designs from a different designer.

So i hope you understood my point i was just trying to point out to you here and all the best of luck in chosing your winner logo, there are really good ones out there.

Best Regards,

Kareem "

13 years ago
2BPencil
Canada
Ranking System

This post was used on a different competition to highlight some rules of the LT (previously posted by Dazzle - Moderator for LT)

" March 22nd, 2009, 11:48am
How are you doing ? hope you are doing great. As this contest is about to come to an end, and you will be chosing the best new logo for your company, i just wanted to have your attention to some important point that you might be aware of or might not. I hope i am not miss understood by pointing out this to you and that you understand.

When the contest ends and you have made your mind and desicion about the winner logo, the winner gets the 1st place, but the 2nd and 3rd place and going on forward, 4th, 5th, 6th , etc , each one or slot should be filled with a seperate designer and different concept you found second best, third best to follow etc.

This helps towards us designers ranking and also it is a way from you to show your appreciation to the hard effort and trails put from the beginning by one designer or appreciating a nice design concept put earlier by a designer that led to developing on right direction for others and you getting the best you could at the end.

It feels frasturating for other designers and pointless of giving all the top rankings for same winner designer, while those were just a small variations of the winning design and therefore the other places 2nd, 3rd, 4th, etc are not filled with different designs from a different designer.

So i hope you understood my point i was just trying to point out to you here and all the best of luck in chosing your winner logo, there are really good ones out there.

Best Regards,
13 years ago