AGrowFinLogo Design Contest

Logo Design Contest
Contests / AGrowFin

AGrowFin has selected their winning logo design.

For $575 they received 145 designs from 26 different designers from around the world.

Logo Design Brief

Client
United States
What We Do
We provide unique financing solutions tailored to fit the individual needs of farmers, land owners and agribusinesses.
Industry
Financial
Color Preferences
Green and Gold are the colors of the parent company's logo; so we would like to use these colors, use these colors with an additional color or two that differentiate this logo, or use colors that compliment the parent logo.
Our Ideas & Additional Information
see www.bankofnewington.com for the parent company logo colors and more information. Click on the "Homegrown Agricultural Loans" section for the program information that will be provided under this logo; GeorgiaMac was the former name that we were using which will be changed to AGrowFin.
Agrowfin.com is also live with additional details about the program being offered.
Themes
Secure
Masculine
Colorful
Necessity
Classic

Entries

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Ranking
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Discussion

 
Client
I am liking the more abstract marks in what I see here and would like to see more of that, would also like to see some emblem style logos.
9 years ago
 
Client
What I've done with the rankings, and will continue to do is rank my favorite design from each designer in the top rankings and then followed with the other designs from each of you after that. I am working on some more specific feedback at the moment, trying to determine what general design elements we would like to proceed with to give you all better direction going forward. Thank you for your entries so far, I really like what I am seeing!
9 years ago
 
Client
Here are a few points that I think we would like to proceed with based on what I like so far:
- I like the logos in which the overall footprint is closer to a square or circular shape, not necessarily a perfect square or circle but not an elongated rectangle or oval.
- I like a more subtle color variation within the name itself, or maybe some other way to draw some attention subtly to the "ag" or "grow" and "fin" within the name itself.
- I would like to proceed with the name appearing in all lowercase letters
- I really like the introduction of blue as an accent color, this is just what I like best so far please feel free to try other accents as well
These parameters are based on what I've seen so far that I like, don't let these suggestions stifle your creativity. I did not think that all lower case letters in the name would look best, but I have been shown differently and appreciate being corrected.
Thanks again
9 years ago
 
Client
Initially in the brief, I said I wanted a more simple design; based on what I am seeing that I like, I guess I actually want a more complex design.
9 years ago
 
Client
I don't like the bar chart features that are more conspicuous, if included I would like to see a more subtle representation where they are implied instead of being clearly depicted. I do like some of the logos where they are represented inconspicuously, not saying they need to be eliminated all together.
9 years ago
 
Client
Timber and timberland are also a large part of what we finance, specifically pine (long leaf and loblolly) and oak (live oak, white oak, sawtooth, chestnut oak) trees. Some features of these trees may be worth exploring in addition to the row crop field representation that some of you have used.
9 years ago
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