AgoraLogo Design Contest

A Marketplace for Business Insurance

Online marketplace/community that matches business owners to commercial insurance agents who compete for their business.

Blue (#00457c we us alot), lighter or darker blues, grey, white, maybe some green? Not all of those in one logo, but a combination of one or two. We like clean, simple, light space.

I was thinking all lowercase and simple/playful similar to twitter, facebook, etc... But, not opposed to capitalizing the A in Agora, either.

I also like the idea of maybe using the O in agora as a symbol or image. But, not too complex whereas it takes away from the word. Random idea would be like a cross hairs through the O in Agora?

Remember, It's a marketplace and community designed to simplify and streamline the buying process of commercial insurance for the business owner. Small business owners are our users.

We empower the business owner by vetting the market and connecting them to three agents (based on the agent's reviews from our affiliate site Oferta, and the business owners filtered searches) who then compete for the business owners' business. It's like a Quickbooks meets lendingtree(www.lendingtree.com), but for commercial (business) insurance. Or kind of like Avvo (www.avvo.com) where we will also have a community forum and content that answers the complex questions of commercial insurance.

It stores a businesses information in the cloud, connects them to agents, and provides transparency in the convoluted space that IS business insurance.

So the logo must somehow give off the feel of how we make a complex, pre-historic buying process simple and streamlined through a caring, people-centric technology platform that also is a source of knowledge for all things business insurance related.