AgelessEmailLogo Design Contest

looking for more creativity beyond a simple envelope.

The product is really meant just for those under. 11 or so and over 60. Not everyone. It's not a full email system. Just very simple and easy

#25 is interesting with the puzzle pieces but I don't think it is clear to a person what it really wants

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I got rid of some because they would not translate to black and white well.

we like #13 for it's simplicity, but it just doesn't have enough pop

#47 and #48 are interesting but it's not clear it is an envelope. Several people around me thought it was a pillow.

its important that they look good grayscale.

Internally, we are having trouble liking the proposals. We are liking 27, but it is just to busy and not clear it's a envelope. None really show the idea that it's for kids (under 11 or so) and older people. It's really a family oriented kind of thing. the "keeper" of the app is one of us (20 to 50) but the target audience using it is young and old.

I'm going to through this image out there ( https://www.dropbox.com/s/gexv2hbe2dtix85/rr.png ) though I really don't want it to look like this. I'm just throwing it out there to try to get you all thinking in the "family" and "social" direction instead of just an email envelope.

we are liking the envelopes with people in them, though it is not clear they are people. They almost look like crayons. Any ideas to be more clear?

These logos just don't feel right. Maybe they are too much about the envelope and not about the social nature of email between older and younger folks and the rest of us. Here is a suggestion I got from someone that puts more emphasis on the people and less on the envelope. Having an envelope is not a requirement.
https://www.dropbox.com/s/5y5z2256n3ejr3m/lt1.png

Hoping for more designs based around the png in last comment. Not the actual details, but similar concept more emphasizing people and less about the envelope. Also, I don't want envelopes made from lots of colors. Thanks for all the entries

regarding #81
- I think the logo might be better if you tried to substitute yellow for green for the envelope, if only because the contrast between yellow and blue is poor, especially at small sizes.
- Also making the people just a bit larger and the email envelope a bit smaller might make the icon read better at small size
- Finally, the points at the ends of the hands and feet bug me a little. Would be nice to chop them so there’s a little more width at the ends.

hoping for some more entries :(

In #131 I like how it is tending toward a little more detail in the people and the envelope is coming to life some. I'm not sure what the circle is though and I still like #127

More thoughts:
- I’d stay away from different color people—it will creep out a big part of the global audience where different-color people don’t hang out together. Better to stick to variations in clothing and/or hair color.
Or, more accurately, when you show a group of people of different skin tones, the connotation (in western countries at least) is “workplace” or “school” or “friends”—not family.
- Finally, the points at the ends of the hands and feet bug me a little. Would be nice to chop them so there’s a little more width at the ends.

Ismild,
I like the people shapes. Much more interesting. Can you think of a way to add more colors similar to my logo in the other contest as well as in other entries and you one with the multi color people?

It just seems a little to bland now.

Thanks

I think 135 is the best but hard to tell the 3 apart.

I like the hand holding in #141 possibly combined with the style of #140. I'm currently polling to find out if anyone takes race offense at the different color people. I'm still worried about that which is why I've been trying to encourage a race neutral photo while still having our nice bright colors. I also like the logo itself in multiple colors and not gray scale.

also, I'm still hoping to get some designs based on the thinking below from a smart marketting friend of mine:

I’d stay away from different color people—it will creep out a big part of the global audience where different-color people don’t hang out together. Better to stick to variations in clothing and/or hair color.
Or, more accurately, when you show a group of people of different skin tones, the connotation (in western countries at least) is “workplace” or “school” or “friends”—not family.

In icons, the trick used to show families is to show the kids standing in front of the parents.

I'm liking #149 but I think it needs a better envelope. the people holding hands is great. I like the details in the hands and feet in #140. Also, in #149, the logo needs to have the text to the right so that it can work as a banner type thing, and also with the logo stand alone with no text. Right now, #149 only works in a square area which doesn't meet my desire to have it on the top of a page.

We are liking #149. Maybe add a little more details to the arms and legs (a little more in proportion). Maybe some how add some motion to the envelope (though not sure what would look good there). Also, a little more detail on the hands and feet. I still keep wondering if it is possible to include grandpa since the program really should be called "Email for old people", but then no one would buy it I called it that.