Coments I would make is the area of Australia the tours will be focusing on has mountains and rivers, the mid coast of NSWso flying and luggage icons not really appropriate, needs to have appeal, bright and colourful, for late teens to mid forties market, singles and young couples, no children. Disposable income, no crocs in that part of the country :-)
a billy on a bush fire would more signify australian camping out rather than just a log buring
Natural features include, waterfalls, rainforests, birdlife, marsupials rather than crocodiles