Advanced Infrastructure Materials, LLCLogo Design Contest

Logo Design Contest
Contests / Advanced Infrastructure Materials, LLC

Advanced Infrastructure Materials, LLC has selected their winning logo design.

For $250 they received 195 designs from 32 different designers from around the world.
2nd
#68
New
#12
New
#35
New
#38

Withdrawn

Prefers others.
#37

Withdrawn

Prefers others.
#36

Withdrawn

Prefers others.
#18

Withdrawn

Prefers others.
#11

Withdrawn

Prefers others.
#10

Withdrawn

Prefers others.
#9

Discussion

 
Logo Designer
Entry #9 is inspired by Japanese mons, #10 simplies and adds AIM to the idea. #11 builds on a stylized FOUR leaf clover. #12 reduces the shamrock to a triangle.
16 years ago
 
Logo Designer
#18 is simpler - no shading.
16 years ago
 
#2 Could we see this with larger or bolder lettering for the "advanced infrastructure materials, llc" We were told we must have the LLC included in the name.
16 years ago
 
Logo Designer
I've increased the weight only subtly (and tried an italic version!). I *will* push it more if you would like, but to me the power in the typography comes from the dramatic contrast between the very heavy "aim" and the much lighter "fine print" (as it were <g>) of your firm's full name.

Oh, and I also added a very thin white line between the shamrock and the rising sun - mostly to make it more legible for this site's low resolution image. It doesn't necessarily need it for print or in a slightly higher resolution web image.
16 years ago
 
#35 and #36 : I'll take these back to see which font they like better. Several have remarked they like the shading on #10, and if the concept is chosen would like #10 for letterhead and #35 type for vehicles.
16 years ago
 
Logo Designer
squeezed and pummelled a little bit more...

(This comment references Entry #38)
16 years ago
 
Logo Designer
Thanks for the feedback. I think the shading is nice, too, but it's a difficult thing to pull off successfully when one is working with such low resolution web images. The print quality version is quite elegant with that hint of shading. Here it just looks muddy mostly. Although you can catch a marked difference between the thumbnail and the pop-up version.
16 years ago
 
#10 Is it possible to take this design with the shading, push the font a bit more on the full name like #36 or #38, and add in the "llc" We all agree the #10 would look better on the web, and probably in print.
16 years ago
 
Logo Designer
#68 - as per your request...
16 years ago
 
#68 is a nice, refined, finished product, and a definite finalist
16 years ago
 
I have had the conslutation with partners, and I thought you might want to know what interested them so far. First, making sure that AIM or aim is present in addition to the full company name. Second, the color red. Third, a catchy enough icon or logo that could be printed on a business card without being lost or overwhelming the necessary business information. These were the subjects constantly repeated while reviewing designs. I hope I this information helps.
16 years ago
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