Ace Electric Motor & Pump Co Logo Design Contest

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Ace Electric Motor & Pump Co has selected their winning logo design.

For $475 they received 236 designs from 37 different designers from around the world.
Contest
Logo Design Brief
AceElectric
United States

Slogan

We keep motors and pumps running

What We Do

We are industrial electrical contractors that specialize in electric motors, pumps and controls. Our ideal customers are Industrial manufacturing, waste water treatment, Ag, food and beverage etc. We work with plant engineering and maintenance teams to insure all their motors, controls and pumps are running reliably.

Companies choose us because they need 24/7 emergency service. We also have many specialized services.

Our base color will be black, We would like a modern, easy to read on the freeway going 65 mph or parked on the road. We have an existing logo that we like but we are going to rebrand.

Industry

Manufacturing & Wholesale

Color Preferences

Black should be the base color. WE WOULLD LIKE TO SEE ALL OF THE DESIGNS AGINST A BLACK BACRGROUND PLEASE. The trucks will be all black, so this helps we are currently using gray, red and white. We would also consider adjusting reds for orange.

Our Ideas and Additional Information:

we really like the current logo but we like the idea of making the ACE part of our logo bigger and more of the logo instead of the Electric part as much. We are electricians but really we focus on Rotating industrial machines like motors and pumps.

The wavey lines in our logo represent the 3 phases of electricity. If we can make them end in rotation that would be cool. In the EASA logo below you can see how they used rotation and i think that is cool.

Themes

Masculine
Simple
Gray
Necessity
Modern
Refined
Secure

Style Inspiration

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