ACE - American Consumer ExcellenceLogo Design Contest

Logo Design Contest
Contests / ACE - American Consumer Excellence

ACE - American Consumer Excellence has selected their winning logo design.

For $375 they received 130 designs from 24 different designers from around the world.

Entries by
kps

1st
#128

Withdrawn

5th
#110

Withdrawn

6th
#107

Withdrawn

7th
#85

Withdrawn

10th
#130

Withdrawn

New
#129

Withdrawn

New
#125

Withdrawn

New
#108

Withdrawn

New
#84

Withdrawn

New
#121

Withdrawn

New
#120

Withdrawn

New
#124

Withdrawn

New
#123

Withdrawn

New
#122

Withdrawn

New
#119

Withdrawn

New
#109

Discussion

 
Client
#84 is very classy. the torch is a nice entry
10 years ago
 
Client
I like the torch. Can you perhaps incorporate something that conveys protection? Also, we have a lot of benefits that relate to motorists, like roadside assistance. Anyway to attract these people?
10 years ago
 
kps
Logo Designer
Thank you, for your feedback and rating. Sending you the update shortly.
10 years ago
 
Client
I'd also like to see a bit of work on the font, making it more classy.
10 years ago
 
Client
I like the circle and torch in #108 "as" is for now. The letters "ACE" also have a slightly better font. Now we need to play with a few variations on the letter positioning and the words at the bottom which as of now, get a little lost. Keep up the good work!
10 years ago
 
Client
#108. Can we put something under "ACE" to eliminate some of the white space, like a shadow or a line like what's under the torch/circle?
10 years ago
 
Client
I like the shadow that's under the torch. Can you put a similar shadow under "ACE" without connecting it?
10 years ago
 
Client
#125 is the best one yet. Any ideas on how we can make "American Consumer Excellence" more readable while still maintaining the clean design?
10 years ago
 
kps
Logo Designer
Ok, I am sending, some more options shortly.

thanks
KPS
10 years ago
 
Client
looking good. what's the difference between #128 and #129.
10 years ago
 
kps
Logo Designer
#128 and #129 have different font for the wordings
10 years ago
 
Client
I understand. it's difficult to see with Logo tournament resolution
10 years ago
 
Client
Now that I have the full res version, I can see 1 small issue which should be a quick fix. can you put the shading behind the handle of the torch?
10 years ago
 
kps
Logo Designer
Hi,
I have adjusted the shading of torch, with shadow behind it, please check this. If it is fine, please approve it.

thanks
KPS
10 years ago
 
Client
resolution on the handle is distorted on the EPS file near the shadow
10 years ago
 
kps
Logo Designer
I double checked this, if you open the eps version in Photoshop, it would appear like you said (this is due to the shadow behind the handle). But it is not the case, if you open the file in illustrator, it would look be perfect and sharp.

Please check this and let me know
10 years ago
 
Client
I understand, but I do not have illustrator. Could you perhaps provide 2 versions, one with the shadow and one without the shadow. Thanks for your help!
10 years ago
 
kps
Logo Designer
Ok, fine, I have uploaded another version, please check this and let me know the status.

thanks
KPS
10 years ago
 
Client
Thanks so much for your help. Good job. Keep up the good work!
10 years ago
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