hey Geoff,
thanks for the updates.
I read your comments on kellogs. I think this concept has more meaning and is more unique than kellogs for example. The name 'Acajou' presented in a signature style may be obvious.... The other strong part of this concept is the film reel element, which would set it apart from anything else.
Thanks again for your comments. I will try to develop this and other ideas.
regards,
Rich