In all examples, it would be great to see a more hip, 'edgier' font used, particularly for the word 'edge' to convey a very modern, sporty and athletic feel. With the word 'Edge', consider font styles that would be reminiscent of sleek grafitti style fonts, Purple Rain style font with a modern flair, sports drink font with a carved/animalistic look. This word should not look too grundgy, but feel for sleek.