A Better EarLogo Design Contest

Ok
The hand drawn to idea would definitely have provided that feel
Geometric shapes and lines can feel a bit clinical

Both of your new submissions are fantastic Gary but not really the warmth and personable quality my wife really wants.

That's nice.

Cheers,

Caps and lower case.

Thanks
Gary

Hi Gary, showed these to my wife. She 'needs' caps and lower case.
We'll be reviewing again when she's home in an hour or so.

This one also with mixed case please Gary.

Have you done this logo and composition with mixed case?

Thanks Gary,
Noted your comment on colours. I knew my monitor wouldn't be calibrated right.

Have you done this logo with mixed case? I like this logo better than the hand drawn one.

Hi,
The font would be fine on a business card, a good font choice should be legible at various sizes.
Regarding the colour, I can provide CMYK, Pantone and hex colour values of the design.
I should point out that as you are viewing all designs on screen colours with vary depending on the device on which you view them.

Thanks
Gary

A slight variation on the Mark with the hand drawn treatment removed with horizontal alignment

A slight variation on the Mark with the hand drawn treatment removed with horizontal alignment.

A slight variation on the Mark with the hand drawn treatment removed.
Original typestyle all in lower case.

A slight variation on the Mark with the hand drawn treatment removed.
Original typestyle in all lowercase.

Original typestyle in all lowercase.
With a clean Mark with the hand drawn treatment removed.

original typestyle in all lowercase.

original typestyle in all lowercase.

Type variation all in lowercase.

Gary, I want to ditch the hand drawn stylisation of the logo. Can you do that?
Also a happy 'nice' yellow.
The font is clean and really well spaced - lots of room to breathe.

How would you handle this on a business card though? Would the font be too small to read?

Any ideas about how to handle this? Does in need a different font if its going to be smaller?

Nice spacing.

That is really clear and readable.

Thanks Gary, Just heading to bed. Will have a good look in the morning. Appreciate your thoughts too. Helps me understand whats going on.

Dale is in Dublin i think. Runs an animation house called Treehouse Republic, i think. We worked in 2D animation together around 2003. Long time ago now but he's still in the game i believe.

A hand drawn mark with clear legible type.

I think a hand drawn mark instead of hand drawn type is a better way to go when readability could be an issue.

Having a separate icon and type instead of them being combined also makes for a clearer overall logo.

I have have used caps and lowercase as the the human eye recognises this format over all caps or better.

I have also included the slogan but understand that you may change this or not use it at all.

Thanks
Gary

A hand drawn mark with clear legible type.

I think a hand drawn mark instead of hand drawn type is a better way to go when readability could be an issue.

Having a separate icon and type instead of them being combined also makes for a clearer overall logo.

I have have used caps and lowercase as the the human eye recognises this format over all caps or better.

I have also included the slogan but understand that you may change this or not use it at all.

Thanks
Gary

Damien,
Thanks for the feedback:)
What part of Ireland is your friend from?

Thanks
Gary

Hi Gary,
Sorry its taken me a bit to give you feedback.
Can you mess about a bit with this? What i think i want now (and it has changed a bit - sorry about that) is a logo and font that represent the two different sides of our clinic. 1. Medical, clean, precise, scientific. 2. humble, human, caring, warmth.
This could be done with a 'freehand' style logo and a clean light font (see pdf for some examples of fonts, I'll try to short list these in the main comments later today) OR the other way around, a clinical logo and personable neat handwritting for the name. THere are some examples of these in a pdf too. Here is another to get the ball rolling.

http://www.alamy.com/stock-photo-a-neat-handwritten-alphabet-on-lined-paper-58199532.html

Maybe some of this...
https://www.myfonts.com/search/%20%20Dale%20Harris%20%20I%20Hate%20Comic%20Sans/fonts

Any way, i hope you are happy to give me a few more creative ideas.
(I've got a good friend in Ireland!).
Cheers Gary,
Damien.

Thanks for the interest in my idea.
Feel free give any feedback you might have.

Thanks
Gary