WüfferLogo Design Contest

Was trying to make it cleaner and more readable (for lettering).
Any other feedback or suggestions appreciated.

With regards,
Kamil

Great revision! Definitely in contention.

Hi, I'm already working on it, stay tuned :)
Any other suggestions appreciated.

With regards,
Kamil

Any thoughts on how you could tweak this so that the “dog” is a clearer representation of a “W”? The horizontal line that connects ears and head distorts the connection to the test of the design. Additional challenge: the mark needs to work in one color.

Maybe there’s a little too much goofiness in the drawing of the dog. We’re looking for fun, but not portraying the dog as dumb.

This is a lot of fun! Similar to an earlier concept we received, but a different take.

Hi, just added new concept with more cartoonish dog inside speech bubble of his owner.
Any feedback appreciated.

With regards,
Kamil

I am open to everything at this early stage, but there will be a need for a simplified text logo to be screened onto product, so the standalone icon feels like a good direction right now for packaging and marketing.

Hi, thanks for ranking and feedback.
It is quick concept, will work further on it.
Are You interested more in standalone icon, or graphic element merged into lettering like in this entry?
Any other suggestions appreciated.

With regards,
Kamil

Like your Mighty Beaver icon, too. Maybe a stand-alone dog?

Thanks. First submission. Like a lot here... simplicity, animal. So me concern about readability for a new brand. Can see the “W” but maybe only because I know it’s there.