6° GroupLogo Design Contest

Logo Design Contest
Contests / 6° Group

6° Group has selected their winning logo design.

For $525 they received 510 designs from 73 different designers from around the world.

Logo Design Brief

Client
Australia
What We Do
We are a boutique PR/Marketing/Talent agency.
Industry
Media
Color Preferences
We have not yet fully decided on our colour scheme.
The logo could be black and white and this is what approximately 60% of the designs presented should display, however we have also decided that the colours of dark blue and orange could also feature in the logo.
Our Ideas & Additional Information
Hi there,
Attached is our current logo just for your information and also a few references.
The 'Ogilvy' logo was for a font reference that I like and the 'Poem' logo I liked because of the simplicity of the colour scheme and the strength of the logo. We are in a very style conscious space, and as you can see, our current logo is quite dated.
The logo can either have the 6˚ on top as with the current logo, or next to the word "Group". See attached doc I printed. We would like the logo to be strong, stylish and simple. A "Chic" logo for a chic space, but at the same time slightly creative and not too boring. Feel free to play with the letter appearance, but some logo options should not do this. As mentioned some should have colour, but we feel that around 60% of the options should be black and white. The other 40% which may well be selected should include dark blue and/or Orange please. What 'mccabes' does with the circle in their logo is also clever, but this idea should only be in a few of the designs.

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