Sicherheits- und Wachdienste MöhringLogo Design Contest

Logo Design Contest
Contests / Sicherheits- und Wachdienste Möhring

Sicherheits- und Wachdienste Möhring has selected their winning logo design.

For $500 they received 129 designs from 25 different designers from around the world.

Logo Design Brief

Client
Germany
What We Do
Powerful and professional security company
Industry
Service Industries
Color Preferences
Please no yellow, purple, orange, green
Blue should be the preferable and dominant color. A suitable red might be included slightly.
But we also open to complete different styles if they are suitable for a security company.
Our Ideas & Additional Information
Our new logo should include the word “Möhring” (which is the name of the company owner and on which is the main focus) as well as “Sicherheits- und Wachdienste” (meaning “security and guard duty”).

Style of Logo and color is not final at all. We do not have special requirements for now and look forward to your wide range of ideas. It is important that it looks professional without being too detailed. We will give regular ratings for you to adjust and give you directions.
Themes
Masculine
Secure
Necessity

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Discussion

 
Client
Dear Designers

Thank you for your quick replies and logo drawings.

We have some comments in which direction we should go.

The word “Möhring” should be in color blue, we are looking forward to your suggestions. We prefer a blueclay that suits to a security company.

Please no “big graphics” like the owl or the eagle. We like the design of the “i” in the design from makinson. So slight subte graphics are ok, bigger graphics like the keyhole are too much.

Regarding the design of the font we prefer a distinctive font “sansserif”. The font of guzz-tee logo no. 8 and from makinson are in the right direction.

Please no black background.

We are looking forward to your logo designs and thank you in advance!

Sicherheits- und Wachdienste Möhring
10 years ago
 
Client
Dear Designers

We like the distinctive fonts of makinson’s design #5 because it has a good recall value. But we cannot have it on a black background, because we will put the logo on our car pool, workwear etc. and there will be sometimes a lighter background. So the logo should also work on a light background. Would it be possible to edit the logo of makinson’s design #5 so that it works on different also lighter backgrounds? This would be of great help.

What we like about MASMETT’s #23 is the distinctive fonts and the compositions. #24 with the red hook is a bit too much.

Thank you!
10 years ago
 
Logo Designer
Client Guidelines
Please only post general feedback to all designers.
Please do not ask designers to use elements or concepts from other designers.
Ideas and concepts in your design brief are open to everyone.
Obvious concepts are open to all. For example: a dog & cat for a pet hospital, shopping bag for an e-commerce company, a tooth for a dentist, initials for a lawyer, etc.
10 years ago
 
Client
Dear Designers

Thank you for all your efforts.

We have one more comment: If the words “Sicherheits- und Wachdienste” is in a strong color like red or with a colored frame around that is very good. But when the words are in a light grey they might not be enough visibility if we put it on our working clothes. So a darker tone of grey would be very helpful.

Best regards

Sicherheits- und Wachdienste Möhring
10 years ago
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