We find this interesting, but it needs something - more vibrant color etc. It will need to be bigger also Sorry for not responding earlier. I have the flu. We want all of the letters in AIMS to be clear and understandable. It should be easy to identify AIMS as the company. We like the idea of a compass or oil droplet as an emblem or graphic that proceeds the word AIMS, but also like AIMS as a stand- alone word. Colors that appeal to us are deep reds, deep blues, black, dark gray, gold and burnt orange.
We lean toward a heavier font like #3 and #10. We do not like the oil droplet inside of the word AIMS. If the logo has a dark frame, the frame needs to be a graphic that can be printed such as an oil droplet, compass, etc.
We need to be able to use the logo for all marketing material, both color and black and white printed material.
We have extended the contest because of the number of quality entries and hope you will continue to work with us.
Thank You!