The Urban Hound at St. Francis House
“The Urban Hound at St. Francis House” and the “Dog Care Academy” are the result of a collaboration between The Urban Hound, Boston’s premier full-service dog care service, and St. Francis House, New England’s largest day shelter for adults experiencing homelessness. St. Francis House is recognized for creating and implementing job training and workforce development programs that help its guests transition from homelessness to self-sufficiency.
This new location of the Urban Hound will not only be serving an extremely wealthy, high-end neighborhood, but will train 24 St. Francis House guests each year in the fast-growing pet care industry. So not only is this logo geared towards a community outreach + feel good nonprofit mission where it's helping people who are homeless get jobs, but the main target audience and clients are interested in a very high-end, classy, luxury product. Also - dogs.